AI Index / A/B testing tools

Best A/B testing tools

What AI assistants actually recommend when buyers ask about a/b testing tools — measured weekly across 5 engines, published as open data.

Updated 2026-07-31 · 58 sampled answers · rolling 4-week window · methodology

Rankings are measured from sampled AI answers — never editorial, never paid. Orbator builds AI-visibility tooling; when Orbator itself appears in any category, it is measured by the same rules as everyone else.

Updated weekly58 samples5 enginesmethodology

Sample: 58 AI answers · Window: Jul 3, 2026Jul 31, 2026 (4-week rolling) · trend vs prior 4 weeks (44 answers)

What is the best a/b testing tools?

Across 58 sampled AI answers from 5 engines, VWO is recommended most often — appearing in 81% of recommendations, followed by Optimizely (72.4%) and GrowthBook (69%).

This is a measurement of share of voice across 5 AI engines — not an editorial pick. See the full ranking below.

#ProductShareTrendEngines
1
VWO

vwo.com

Best for: AI recommends VWO most when buyers ask best experimentation platforms for product and marketing teams (100% of those answers)

81%

95% CI 69.189.1%

47 mentions · avg pos 4.8

first pick 19.1%

GROK 83.3%GEMINI 85.7%CHATGPT 66.7%CLAUDE 57.1%PERPLEXITY 85.7%
Claim
2
Optimizely

optimizely.com

Best for: AI recommends Optimizely most when buyers ask best experimentation platforms for product and marketing teams (100% of those answers)

72.4%

95% CI 59.882.2%

42 mentions · avg pos 6.3

first pick 21.4%

GROK 100%GEMINI 61.9%CHATGPT 66.7%CLAUDE 57.1%PERPLEXITY 81%
Claim
3
GrowthBook

growthbook.io

Best for: AI recommends GrowthBook most when buyers ask affordable alternatives to enterprise experimentation platforms (90% of those answers)

69%

95% CI 56.279.4%

40 mentions · avg pos 10.3

first pick 17.5%

GROK 100%GEMINI 61.9%CHATGPT 100%CLAUDE 57.1%PERPLEXITY 66.7%
Claim
4
Statsig

statsig.com

Best for: AI recommends Statsig most when buyers ask affordable alternatives to enterprise experimentation platforms (80% of those answers)

67.2%

95% CI 54.477.9%

39 mentions · avg pos 9.7

first pick 17.9%

GROK 66.7%GEMINI 57.1%CHATGPT 100%CLAUDE 57.1%PERPLEXITY 76.2%
Claim
5
AB Tasty

abtasty.com

Best for: AI recommends AB Tasty most when buyers ask best experimentation platforms for product and marketing teams (100% of those answers)

53.4%

95% CI 40.865.7%

31 mentions · avg pos 7.1

first pick 3.2%

GROK 66.7%GEMINI 52.4%CHATGPT 66.7%CLAUDE 42.9%PERPLEXITY 52.4%
Claim
6
PostHog

posthog.com

Best for: AI recommends PostHog most when buyers ask affordable alternatives to enterprise experimentation platforms (90% of those answers)

50%

95% CI 37.562.5%

29 mentions · avg pos 12

first pick 10.3%

GROK 66.7%GEMINI 47.6%CHATGPT 33.3%CLAUDE 28.6%PERPLEXITY 57.1%
Claim
7
LaunchDarkly

launchdarkly.com

Best for: AI recommends LaunchDarkly most when buyers ask best experimentation platforms for product and marketing teams (80% of those answers)

48.3%

95% CI 35.960.8%

28 mentions · avg pos 16.3

first pick 3.6%

GROK 66.7%GEMINI 38.1%CHATGPT 66.7%CLAUDE 42.9%PERPLEXITY 52.4%
Claim
8
Convert

convert.com

Best for: AI recommends Convert most when buyers ask best A/B testing tools for website conversion optimization (88.9% of those answers)

44.8%

95% CI 32.757.5%

26 mentions · avg pos 6.7

first pick 3.8%

GROK 83.3%GEMINI 47.6%CLAUDE 14.3%PERPLEXITY 47.6%
Claim
9
Adobe Target

Best for: AI recommends Adobe Target most when buyers ask best A/B testing tools for website conversion optimization (100% of those answers)

41.4%

95% CI 29.654.2%

24 mentions · avg pos 8.2

first pick 4.2%

GROK 83.3%GEMINI 52.4%CHATGPT 33.3%CLAUDE 14.3%PERPLEXITY 28.6%
Claim
10
Unbounce

unbounce.com

Best for: AI recommends Unbounce most when buyers ask what should I use to run A/B tests on my website without a developer (80% of those answers)

29.3%

95% CI 19.242%

17 mentions · avg pos 7.1

first pick 11.8%

GROK 50%GEMINI 33.3%PERPLEXITY 33.3%
Claim
11
Kameleoon

kameleoon.com

Best for: AI recommends Kameleoon most when buyers ask best A/B testing tools for website conversion optimization (77.8% of those answers)

27.6%

95% CI 17.840.2%

16 mentions · avg pos 8.3

first pick 0%

GROK 50%GEMINI 38.1%CLAUDE 14.3%PERPLEXITY 19%
Claim
12
Crazy Egg

crazyegg.com

Best for: AI recommends Crazy Egg most when buyers ask best A/B testing tools for website conversion optimization (66.7% of those answers)

27.6%

95% CI 17.840.2%

16 mentions · avg pos 9.5

first pick 6.3%

GROK 50%GEMINI 47.6%CLAUDE 14.3%PERPLEXITY 9.5%
Claim
13
Amplitude

amplitude.com

Best for: AI recommends Amplitude most when buyers ask best experimentation platforms for product and marketing teams (80% of those answers)

24.1%

95% CI 1536.5%

14 mentions · avg pos 15.3

first pick 14.3%

GROK 66.7%GEMINI 28.6%CHATGPT 33.3%PERPLEXITY 14.3%
Claim
14
Eppo

Best for: AI recommends Eppo most when buyers ask which A/B testing platform has the best statistical significance calculations (36.4% of those answers)

20.7%

95% CI 12.332.8%

12 mentions · avg pos 6

first pick 16.7%

GROK 50%GEMINI 19%CHATGPT 33.3%CLAUDE 28.6%PERPLEXITY 9.5%
Claim
15
VWO (Visual Website Optimizer)

Best for: AI recommends VWO (Visual Website Optimizer) most when buyers ask best A/B testing tools for website conversion optimization (44.4% of those answers)

17.2%

95% CI 9.628.9%

10 mentions · avg pos 3.4

first pick 20%

GEMINI 38.1%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
16
Zoho

zoho.com

Best for: AI recommends Zoho most when buyers ask what should I use to run A/B tests on my website without a developer (50% of those answers)

17.2%

95% CI 9.628.9%

10 mentions · avg pos 7.6

first pick 10%

GROK 50%GEMINI 19%PERPLEXITY 14.3%
Claim
17
Zoho PageSense

Best for: AI recommends Zoho PageSense most when buyers ask what should I use to run A/B tests on my website without a developer (40% of those answers)

15.5%

95% CI 8.426.9%

9 mentions · avg pos 8.1

first pick 11.1%

GROK 50%GEMINI 19%PERPLEXITY 9.5%
Claim
18
Varify.io

varify.io

Best for: AI recommends Varify.io most when buyers ask what should I use to run A/B tests on my website without a developer (60% of those answers)

13.8%

95% CI 7.224.9%

8 mentions · avg pos 4.9

first pick 0%

GEMINI 19%CLAUDE 14.3%PERPLEXITY 14.3%
Claim
19
Plerdy

plerdy.com

Best for: AI recommends Plerdy most when buyers ask affordable alternatives to enterprise experimentation platforms (40% of those answers)

13.8%

95% CI 7.224.9%

8 mentions · avg pos 6.3

first pick 12.5%

GEMINI 33.3%PERPLEXITY 4.8%
Claim
20
Contentsquare

contentsquare.com

Best for: AI recommends Contentsquare most when buyers ask best A/B testing tools for website conversion optimization (55.6% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 5.5

first pick 0%

GROK 16.7%PERPLEXITY 28.6%
Claim
21
Convert Experiences

Best for: AI recommends Convert Experiences most when buyers ask best A/B testing tools for website conversion optimization (44.4% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 5.7

first pick 0%

GEMINI 28.6%PERPLEXITY 4.8%
Claim
22
Flagsmith

flagsmith.com

Best for: AI recommends Flagsmith most when buyers ask affordable alternatives to enterprise experimentation platforms (50% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 6.3

first pick 0%

GROK 33.3%GEMINI 19%CLAUDE 14.3%
Claim
23
Unleash

getunleash.io

Best for: AI recommends Unleash most when buyers ask affordable alternatives to enterprise experimentation platforms (50% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 8.9

first pick 14.3%

GROK 33.3%GEMINI 14.3%CHATGPT 33.3%CLAUDE 14.3%
Claim
24
Shopify

shopify.com

10.3%

95% CI 4.820.8%

6 mentions · avg pos 4.5

first pick 0%

GROK 16.7%GEMINI 9.5%PERPLEXITY 14.3%
Claim
25
Varify

Best for: AI recommends Varify most when buyers ask what should I use to run A/B tests on my website without a developer (30% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 5.3

first pick 0%

GEMINI 19%PERPLEXITY 9.5%
Claim
26
GA4

Best for: AI recommends GA4 most when buyers ask what should I use to run A/B tests on my website without a developer (50% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 12.3

first pick 0%

GROK 33.3%GEMINI 14.3%CLAUDE 14.3%
Claim
27
Mixpanel

mixpanel.com

Best for: AI recommends Mixpanel most when buyers ask how do I set up a proper experimentation program for my SaaS product (54.5% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 31.5

first pick 0%

GROK 33.3%GEMINI 4.8%CHATGPT 33.3%PERPLEXITY 9.5%
Claim
28
Optibase

Best for: AI recommends Optibase most when buyers ask what should I use to run A/B tests on my website without a developer (40% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 3.4

first pick 20%

CLAUDE 14.3%PERPLEXITY 19%
Claim
29
WordPress

wordpress.com

Best for: AI recommends WordPress most when buyers ask what should I use to run A/B tests on my website without a developer (40% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 3.8

first pick 20%

GROK 16.7%PERPLEXITY 19%
Claim
30
Mida

mida.so

Best for: AI recommends Mida most when buyers ask what should I use to run A/B tests on my website without a developer (30% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 7.8

first pick 20%

GROK 16.7%GEMINI 4.8%CLAUDE 14.3%PERPLEXITY 9.5%
Claim
31
Hotjar

hotjar.com

Best for: AI recommends Hotjar most when buyers ask best A/B testing tools for website conversion optimization (33.3% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 13

first pick 0%

GROK 16.7%GEMINI 14.3%PERPLEXITY 4.8%
Claim
32
Split.io

split.io

8.6%

95% CI 3.718.6%

5 mentions · avg pos 15

first pick 0%

GEMINI 14.3%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
33
Mouseflow

mouseflow.com

Best for: AI recommends Mouseflow most when buyers ask how do I set up a proper experimentation program for my SaaS product (45.5% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 16.5

first pick 0%

GROK 16.7%GEMINI 14.3%PERPLEXITY 4.8%
Claim
34
Webflow

webflow.com

Best for: AI recommends Webflow most when buyers ask what should I use to run A/B tests on my website without a developer (40% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 4.8

first pick 0%

GEMINI 4.8%PERPLEXITY 14.3%
Claim
35
ABRouter

Best for: AI recommends ABRouter most when buyers ask affordable alternatives to enterprise experimentation platforms (30% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 8

first pick 0%

GEMINI 19%
Claim
36
ABsmartly

absmartly.com

6.9%

95% CI 2.716.4%

4 mentions · avg pos 13.3

first pick 0%

GROK 16.7%GEMINI 14.3%
Claim
37
Google Optimize

Best for: AI recommends Google Optimize most when buyers ask best A/B testing tools for website conversion optimization (33.3% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 14.5

first pick 0%

GROK 33.3%PERPLEXITY 9.5%
Claim
38
BigQuery

6.9%

95% CI 2.716.4%

4 mentions · avg pos 32

first pick 25%

GROK 50%CHATGPT 33.3%
Claim
39
Snowflake

snowflake.com

6.9%

95% CI 2.716.4%

4 mentions · avg pos 32

first pick 25%

GROK 50%CHATGPT 33.3%
Claim
40
Nelio A/B Testing

Best for: AI recommends Nelio A/B Testing most when buyers ask what should I use to run A/B tests on my website without a developer (30% of those answers)

5.2%

95% CI 1.814.1%

3 mentions · avg pos 5.5

first pick 33.3%

GROK 16.7%PERPLEXITY 9.5%
Claim
41
Convertize

convertize.io

5.2%

95% CI 1.814.1%

3 mentions · avg pos 5.7

first pick 0%

GEMINI 14.3%
Claim
42
Instapage

instapage.com

5.2%

95% CI 1.814.1%

3 mentions · avg pos 5.7

first pick 66.7%

GEMINI 9.5%PERPLEXITY 4.8%
Claim
43
Dynamic Yield

dynamicyield.com

Best for: AI recommends Dynamic Yield most when buyers ask best A/B testing tools for website conversion optimization (33.3% of those answers)

5.2%

95% CI 1.814.1%

3 mentions · avg pos 10.3

first pick 0%

GEMINI 14.3%
Claim
44
Notion

notion.so

5.2%

95% CI 1.814.1%

3 mentions · avg pos 40.7

first pick 0%

GROK 16.7%CHATGPT 33.3%CLAUDE 14.3%
Claim
45
SurveyMonkey

surveymonkey.com

Best for: AI recommends SurveyMonkey most when buyers ask which A/B testing platform has the best statistical significance calculations (36.4% of those answers)

3.4%

95% CI 111.7%

2 mentions · avg pos 2.5

first pick 50%

GEMINI 4.8%PERPLEXITY 4.8%
Claim
46
Mojito

3.4%

95% CI 111.7%

2 mentions · avg pos 5.5

first pick 0%

GEMINI 9.5%
Claim
47
Firebase A/B Testing

3.4%

95% CI 111.7%

2 mentions · avg pos 9.5

first pick 0%

GEMINI 9.5%
Claim
48
Optimizely Web

3.4%

95% CI 111.7%

2 mentions · avg pos 12

first pick 0%

CHATGPT 33.3%PERPLEXITY 4.8%
Claim
49
Omniconvert

3.4%

95% CI 111.7%

2 mentions · avg pos 12.5

first pick 0%

GROK 16.7%GEMINI 4.8%
Claim
50
SiteSpect

3.4%

95% CI 111.7%

2 mentions · avg pos 15

first pick 0%

GEMINI 4.8%PERPLEXITY 4.8%
Claim
51
Intempt

intempt.com

Best for: AI recommends Intempt most when buyers ask how do I set up a proper experimentation program for my SaaS product (36.4% of those answers)

3.4%

95% CI 111.7%

2 mentions · avg pos 16

first pick 0%

GROK 16.7%PERPLEXITY 4.8%
Claim
52
Vanity

3.4%

95% CI 111.7%

2 mentions · avg pos 18.5

first pick 0%

GROK 16.7%GEMINI 4.8%
Claim
53
Product Led

productled.com

Best for: AI recommends Product Led most when buyers ask how do I set up a proper experimentation program for my SaaS product (45.5% of those answers)

3.4%

95% CI 111.7%

2 mentions · avg pos 24

first pick 0%

GROK 16.7%PERPLEXITY 4.8%
Claim
54
FullStory

fullstory.com

3.4%

95% CI 111.7%

2 mentions · avg pos 55.5

first pick 0%

GROK 16.7%CHATGPT 33.3%
Claim
55
UXCam

uxcam.com

Best for: AI recommends UXCam most when buyers ask best experimentation platforms for product and marketing teams (40% of those answers)

3.4%

95% CI 111.7%

2 mentions

first pick 0%

PERPLEXITY 9.5%
Claim
56
Neil Patel

1.7%

95% CI 0.39.1%

1 mentions · avg pos 1

first pick 100%

GEMINI 4.8%
Claim
57
Harness FME

harness.io

1.7%

95% CI 0.39.1%

1 mentions · avg pos 5

first pick 0%

GROK 16.7%
Claim
58
Datadog

datadoghq.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 6

first pick 0%

PERPLEXITY 4.8%
Claim
59
Django-lean

1.7%

95% CI 0.39.1%

1 mentions · avg pos 6

first pick 0%

GEMINI 4.8%
Claim
60
Genetify

1.7%

95% CI 0.39.1%

1 mentions · avg pos 6

first pick 0%

GEMINI 4.8%
Claim
61
Petri

1.7%

95% CI 0.39.1%

1 mentions · avg pos 6

first pick 0%

GEMINI 4.8%
Claim
62
Conductrics

conductrics.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 10

first pick 0%

GEMINI 4.8%
Claim
63
Planout

1.7%

95% CI 0.39.1%

1 mentions · avg pos 10

first pick 0%

GEMINI 4.8%
Claim
64
Optimizely Web Experimentation

1.7%

95% CI 0.39.1%

1 mentions · avg pos 12

first pick 0%

CHATGPT 33.3%
Claim
65
Adobe Sign

adobe.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 13

first pick 0%

GEMINI 4.8%
Claim
66
Heap

heap.io

1.7%

95% CI 0.39.1%

1 mentions · avg pos 18

first pick 0%

GROK 16.7%
Claim
67
Jira

1.7%

95% CI 0.39.1%

1 mentions · avg pos 94

first pick 0%

CHATGPT 33.3%
Claim
68
Appcues

appcues.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
69
CleverX

cleverx.com

Best for: AI recommends CleverX most when buyers ask affordable alternatives to enterprise experimentation platforms (30% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
70
Contentful

contentful.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
71
Coursera

coursera.org

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
72
Humblytics

humblytics.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
73
Listen Labs

listenlabs.ai

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
74
Mavan

mavan.com

Best for: AI recommends Mavan most when buyers ask how do I set up a proper experimentation program for my SaaS product (36.4% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
75
Monetate

monetate.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
76
Zigpoll

zigpoll.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
77
iubenda

iubenda.com

Best for: AI recommends iubenda most when buyers ask what should I use to run A/B tests on my website without a developer (30% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim

Reading the numbers: Share is a point estimate on 58 sampled answers, so each row also shows its 95% CI — the Wilson score interval around that share. When two products' intervals overlap, the gap between them isn't statistically meaningful at this sample size. First pick is the share of a product's recommending answers where it was named first, which separates “always mentioned” from “usually the top recommendation”. Full methodology.

Independence: Orbator customers are badged for disclosure. Customer status does not affect prompts, sampling, extraction, or ranking — see the methodology. Your product on this list? Claim it to see the prompts behind your rank and track it weekly.

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