Computed by comparing each dated snapshot with the one before it. Share moves smaller than 1pp are treated as noise and left out — the same threshold that suppresses trend arrows on the ranking.
Sep 8, 2026vs Sep 7, 2026
- ▲Meta Business Suite moved #6 → #5
- ▼Canva moved #5 → #6
- ▲Google Business Profile +2.7pp (41.7% → 44.4%)
- ▼Canva -2.5pp (34.4% → 31.9%)
- ▲Buffer +2.4pp (69.8% → 72.2%)
- ▼Vista Social -2.4pp (26% → 23.6%)
- ▼Metricool -1.8pp (24% → 22.2%)
- ▲Hootsuite +1.4pp (41.7% → 43.1%)
- ▼Social Bee -1.4pp (20.8% → 19.4%)
Sep 7, 2026vs Sep 6, 2026
No change above the noise floor.
Sep 6, 2026vs Sep 5, 2026
- ▲ INSprout entered the ranking at #7
- ▼ OUTSprout Social left the ranking (was #7)
Sep 5, 2026vs Sep 4, 2026
No change above the noise floor.
Sep 4, 2026vs Sep 3, 2026
No change above the noise floor.
Sep 3, 2026vs Sep 2, 2026
No change above the noise floor.
Sep 2, 2026vs Sep 1, 2026
- ▼Google Business Profile -3.8pp (45.5% → 41.7%)
- ▼Vista Social -2.4pp (28.4% → 26%)
- ▼Metricool -2.1pp (26.1% → 24%)
- ▼Canva -2pp (36.4% → 34.4%)
- ▼Meta Business Suite -1.9pp (35.2% → 33.3%)
- ▼Sprout Social -1.6pp (31.8% → 30.2%)
- ▲Social Bee +1.5pp (19.3% → 20.8%)
Sep 1, 2026vs Aug 31, 2026
No change above the noise floor.
Aug 31, 2026vs Aug 30, 2026
- ▲Canva moved #6 → #5
- ▼Meta Business Suite moved #5 → #6
- ▲Vista Social moved #9 → #8
- ▼Metricool moved #8 → #9
- ▼Later -6pp (59.4% → 53.4%)
- ▼Metricool -5.2pp (31.3% → 26.1%)
- ▼Google Business Profile -2.9pp (48.4% → 45.5%)
- ▼Meta Business Suite -2.3pp (37.5% → 35.2%)
- ▼Vista Social -1.3pp (29.7% → 28.4%)
- ▼Canva -1.1pp (37.5% → 36.4%)
- ▼Sprout Social -1pp (32.8% → 31.8%)
- ▼Social Bee -1pp (20.3% → 19.3%)
Aug 30, 2026vs Aug 29, 2026
Methodology change: extraction rules 5 → 5-7 between these dates. Differences below may reflect the rule change rather than a change in what AI recommends — see the methodology changelog.
- ▲ INSocial Bee entered the top 10 (#11 → #10)
- ▼ OUTAdaptlyPost left the top 10 (#9 → #11)
- ▲Google Business Profile moved #8 → #3
- ▼Canva moved #4 → #6
- ▼Sprout Social moved #5 → #7
- ▲Metricool moved #10 → #8
- ▼Vista Social moved #7 → #9
- ▼AdaptlyPost moved #9 → #11
- ▼Hootsuite moved #3 → #4
- ▲Meta Business Suite moved #6 → #5
- ▲Social Bee moved #11 → #10
- ▲Google Business Profile +23.4pp (25% → 48.4%)
- ▲Later +9.4pp (50% → 59.4%)
- ▲Meta Business Suite +9.4pp (28.1% → 37.5%)
- ▲Metricool +9.4pp (21.9% → 31.3%)
- ▲Buffer +7.8pp (62.5% → 70.3%)
- ▲Hootsuite +7.8pp (34.4% → 42.2%)
- ▼AdaptlyPost -6.3pp (21.9% → 15.6%)
- ▲Canva +6.2pp (31.3% → 37.5%)
- ▲Sprout Social +4.7pp (28.1% → 32.8%)
- ▲Vista Social +4.7pp (25% → 29.7%)
- ▲Social Bee +1.5pp (18.8% → 20.3%)
Aug 29, 2026vs Aug 28, 2026
No change above the noise floor.
Aug 28, 2026vs Aug 27, 2026
No change above the noise floor.
Aug 27, 2026vs Aug 26, 2026
Methodology change: extraction rules 4-5 → 5 between these dates. Differences below may reflect the rule change rather than a change in what AI recommends — see the methodology changelog.
- ▲Meta Business Suite moved #9 → #6
- ▼Vista Social moved #5 → #7
- ▼AdaptlyPost moved #7 → #9
- ▲Sprout Social moved #6 → #5
- ▼Vista Social -8.3pp (33.3% → 25%)
- ▼Canva -6.2pp (37.5% → 31.3%)
- ▼Hootsuite -5.2pp (39.6% → 34.4%)
- ▲Meta Business Suite +5.2pp (22.9% → 28.1%)
- ▼Buffer -4.2pp (66.7% → 62.5%)
- ▼Sprout Social -3.2pp (31.3% → 28.1%)
- ▼AdaptlyPost -3.1pp (25% → 21.9%)
- ▼Later -2.1pp (52.1% → 50%)
- ▲Google Business Profile +2.1pp (22.9% → 25%)
- ▼Metricool -1pp (22.9% → 21.9%)
Aug 26, 2026vs Aug 25, 2026
No change above the noise floor.
Aug 25, 2026vs Aug 24, 2026
No change above the noise floor.
Aug 24, 2026vs Aug 23, 2026
No change above the noise floor.
Aug 23, 2026vs Aug 22, 2026
- ▼Meta Business Suite moved #5 → #9
- ▲Canva moved #7 → #4
- ▼Vista Social moved #4 → #5
- ▲AdaptlyPost moved #8 → #7
- ▲Google Business Profile moved #9 → #8
- ▲Canva +9.4pp (28.1% → 37.5%)
- ▼Meta Business Suite -6.8pp (29.7% → 22.9%)
- ▼Hootsuite -5.7pp (45.3% → 39.6%)
- ▲Sprout Social +3.2pp (28.1% → 31.3%)
- ▲Metricool +2.6pp (20.3% → 22.9%)
- ▼Buffer -2.1pp (68.8% → 66.7%)
- ▲AdaptlyPost +1.6pp (23.4% → 25%)
Aug 22, 2026vs Aug 21, 2026
- ▲Meta Business Suite moved #6 → #5
- ▼Sprout Social moved #5 → #6
- ▲Vista Social +3.6pp (29.2% → 32.8%)
- ▲Canva +3.1pp (25% → 28.1%)
- ▲Metricool +2.2pp (18.1% → 20.3%)
- ▲Meta Business Suite +1.9pp (27.8% → 29.7%)
- ▲Google Business Profile +1.2pp (22.2% → 23.4%)
- ▼Sprout Social -1.1pp (29.2% → 28.1%)
Aug 21, 2026vs Aug 20, 2026
- ▲Canva moved #9 → #7
- ▼Google Business Profile moved #7 → #9
- ▲Vista Social moved #5 → #4
- ▼Sprout Social moved #4 → #5
- ▼Sprout Social -3.3pp (32.5% → 29.2%)
- ▼Metricool -3.2pp (21.3% → 18.1%)
- ▲Canva +2.5pp (22.5% → 25%)
- ▼Later -2.4pp (53.8% → 51.4%)
- ▼Meta Business Suite -2.2pp (30% → 27.8%)
- ▼Buffer -1.9pp (71.3% → 69.4%)
- ▼Hootsuite -1.7pp (47.5% → 45.8%)
- ▼Google Business Profile -1.6pp (23.8% → 22.2%)
- ▲AdaptlyPost +1.1pp (22.5% → 23.6%)
Aug 20, 2026vs Aug 19, 2026
No change above the noise floor.
Aug 19, 2026vs Aug 18, 2026
- ▲Canva moved #10 → #9
- ▼Metricool moved #9 → #10
- ▼Hootsuite -6.3pp (53.8% → 47.5%)
- ▼Later -5.8pp (59.6% → 53.8%)
- ▼Sprout Social -4pp (36.5% → 32.5%)
- ▲Canva +3.3pp (19.2% → 22.5%)
- ▼Google Business Profile -3.1pp (26.9% → 23.8%)
- ▼Buffer -2.7pp (74% → 71.3%)
Aug 18, 2026vs Aug 17, 2026
No change above the noise floor.
Aug 17, 2026vs Aug 16, 2026
No change above the noise floor.
Aug 16, 2026vs Aug 15, 2026
No change above the noise floor.
Aug 15, 2026vs Aug 14, 2026
No change above the noise floor.