What AI assistants actually recommend when buyers ask about social media scheduling tools — measured weekly across 5 engines, published as open data.
Updated 2026-08-01 · 69 sampled answers · rolling 4-week window · methodology
Rankings are measured from sampled AI answers — never editorial, never paid. Orbator builds AI-visibility tooling; when Orbator itself appears in any category, it is measured by the same rules as everyone else.
Sample: 69 AI answers · Window: Jul 4, 2026 – Aug 1, 2026 (4-week rolling) · trend vs prior 4 weeks (37 answers)
Across 69 sampled AI answers from 5 engines, Buffer is recommended most often — appearing in 87% of recommendations, followed by Sprout Social (79.7%) and Hootsuite (78.3%).
This is a measurement of share of voice across 5 AI engines — not an editorial pick. See the full ranking below.
| # | Product | Share | Trend | Engines | |
|---|---|---|---|---|---|
| 1 | Buffer buffer.com Best for: AI recommends Buffer most when buyers ask “best social media scheduling tools for marketing teams” (100% of those answers) | 87% 95% CI 77–93% 60 mentions · avg pos 6.1 first pick 26.7% | — | GROK 100%GEMINI 100%CHATGPT 100%CLAUDE 78.6%PERPLEXITY 71.4% | Claim |
| 2 | Sprout Social sproutsocial.com Best for: AI recommends Sprout Social most when buyers ask “best social media management software for agencies” (100% of those answers) | 79.7% 95% CI 68.8–87.5% 55 mentions · avg pos 6.2 first pick 7.3% | — | GROK 100%GEMINI 85%CHATGPT 71.4%CLAUDE 64.3%PERPLEXITY 81% | Claim |
| 3 | Hootsuite hootsuite.com Best for: AI recommends Hootsuite most when buyers ask “best social media scheduling tools for marketing teams” (100% of those answers) | 78.3% 95% CI 67.2–86.4% 54 mentions · avg pos 7.5 first pick 11.1% | — | GROK 100%GEMINI 90%CHATGPT 85.7%CLAUDE 64.3%PERPLEXITY 66.7% | Claim |
| 4 | Later later.com Best for: AI recommends Later most when buyers ask “social media scheduling tools for solo creators vs teams” (100% of those answers) | 63.8% 95% CI 52–74.1% 44 mentions · avg pos 8.3 first pick 9.1% | — | GROK 85.7%GEMINI 60%CHATGPT 85.7%CLAUDE 64.3%PERPLEXITY 52.4% | Claim |
| 5 | Metricool metricool.com Best for: AI recommends Metricool most when buyers ask “which social scheduling tool has the best analytics for content performance” (100% of those answers) | 59.4% 95% CI 47.6–70.2% 41 mentions · avg pos 7.3 first pick 9.8% | — | GROK 85.7%GEMINI 65%CHATGPT 71.4%CLAUDE 28.6%PERPLEXITY 61.9% | Claim |
| 6 | Planable planable.io Best for: AI recommends Planable most when buyers ask “best social media management software for agencies” (91.7% of those answers) | 50.7% 95% CI 39.2–62.2% 35 mentions · avg pos 5.5 first pick 25.7% | — | GROK 57.1%GEMINI 65%CHATGPT 14.3%CLAUDE 42.9%PERPLEXITY 52.4% | Claim |
| 7 | Sendible sendible.com Best for: AI recommends Sendible most when buyers ask “best social media management software for agencies” (75% of those answers) | 42% 95% CI 31.1–53.8% 29 mentions · avg pos 7.5 first pick 0% | — | GROK 42.9%GEMINI 55%CHATGPT 14.3%CLAUDE 28.6%PERPLEXITY 47.6% | Claim |
| 8 | SocialPilot socialpilot.co Best for: AI recommends SocialPilot most when buyers ask “best social media management software for agencies” (83.3% of those answers) | 33.3% 95% CI 23.4–45.1% 23 mentions · avg pos 5.6 first pick 4.3% | — | GROK 42.9%GEMINI 25%CHATGPT 42.9%CLAUDE 28.6%PERPLEXITY 38.1% | Claim |
| 9 | Agora Pulse agorapulse.com Best for: AI recommends Agora Pulse most when buyers ask “best social media management software for agencies” (91.7% of those answers) | 33.3% 95% CI 23.4–45.1% 23 mentions · avg pos 8 first pick 4.3% | — | GROK 14.3%GEMINI 55%CLAUDE 57.1%PERPLEXITY 14.3% | Claim |
| 10 | Zoho zoho.com Best for: AI recommends Zoho most when buyers ask “simple alternatives to expensive all-in-one social media management platforms” (66.7% of those answers) | 27.5% 95% CI 18.4–39% 19 mentions · avg pos 9.6 first pick 0% | — | GROK 57.1%GEMINI 55%CLAUDE 7.1%PERPLEXITY 14.3% | Claim |
| 11 | Zoho Social Best for: AI recommends Zoho Social most when buyers ask “simple alternatives to expensive all-in-one social media management platforms” (66.7% of those answers) | 26.1% 95% CI 17.2–37.5% 18 mentions · avg pos 9 first pick 0% | — | GROK 42.9%GEMINI 55%CLAUDE 7.1%PERPLEXITY 14.3% | Claim |
| 12 | Social Bee socialbee.com Best for: AI recommends Social Bee most when buyers ask “social media scheduling tools for solo creators vs teams” (58.3% of those answers) | 24.6% 95% CI 16–36% 17 mentions · avg pos 7 first pick 5.9% | — | GROK 28.6%GEMINI 30%CHATGPT 14.3%CLAUDE 14.3%PERPLEXITY 28.6% | Claim |
| 13 | Canva canva.com Best for: AI recommends Canva most when buyers ask “how do I plan and batch social media content for a whole month” (66.7% of those answers) | 24.6% 95% CI 16–36% 17 mentions · avg pos 10.8 first pick 0% | — | GROK 28.6%GEMINI 55%CHATGPT 42.9%CLAUDE 7.1% | Claim |
| 14 | CoSchedule coschedule.com Best for: AI recommends CoSchedule most when buyers ask “what should I use to schedule posts across multiple social media accounts” (50% of those answers) | 17.4% 95% CI 10.2–28% 12 mentions · avg pos 12.1 first pick 0% | — | GEMINI 35%CLAUDE 21.4%PERPLEXITY 9.5% | Claim |
| 15 | Vista Social Best for: AI recommends Vista Social most when buyers ask “social media scheduling tools for solo creators vs teams” (33.3% of those answers) | 14.5% 95% CI 8.1–24.7% 10 mentions · avg pos 8 first pick 0% | — | GROK 28.6%GEMINI 10%PERPLEXITY 28.6% | Claim |
| 16 | Loomly loomly.com Best for: AI recommends Loomly most when buyers ask “best social media scheduling tools for marketing teams” (33.3% of those answers) | 14.5% 95% CI 8.1–24.7% 10 mentions · avg pos 8.3 first pick 0% | — | GEMINI 30%CHATGPT 14.3%PERPLEXITY 14.3% | Claim |
| 17 | Sintra AI sintra.ai Best for: AI recommends Sintra AI most when buyers ask “social media scheduling tools for solo creators vs teams” (58.3% of those answers) | 14.5% 95% CI 8.1–24.7% 10 mentions · avg pos 11.3 first pick 0% | — | GROK 28.6%GEMINI 15%PERPLEXITY 23.8% | Claim |
| 18 | Cloud Campaign cloudcampaign.com Best for: AI recommends Cloud Campaign most when buyers ask “best social media management software for agencies” (75% of those answers) | 13% 95% CI 7–23% 9 mentions · avg pos 4 first pick 0% | — | GROK 14.3%GEMINI 10%CHATGPT 14.3%CLAUDE 14.3%PERPLEXITY 14.3% | Claim |
| 19 | Pallyy Best for: AI recommends Pallyy most when buyers ask “best social media scheduling tools for marketing teams” (33.3% of those answers) | 13% 95% CI 7–23% 9 mentions · avg pos 8.2 first pick 0% | — | GEMINI 15%CHATGPT 14.3%PERPLEXITY 23.8% | Claim |
| 20 | Zapier AI zapier.com Best for: AI recommends Zapier AI most when buyers ask “simple alternatives to expensive all-in-one social media management platforms” (41.7% of those answers) | 13% 95% CI 7–23% 9 mentions · avg pos 11.5 first pick 0% | — | GROK 57.1%CHATGPT 14.3%PERPLEXITY 19% | Claim |
| 21 | Google Sheets sheets.google.com Best for: AI recommends Google Sheets most when buyers ask “how do I plan and batch social media content for a whole month” (75% of those answers) | 10.1% 95% CI 5–19.5% 7 mentions · avg pos 11.5 first pick 0% | — | GROK 14.3%GEMINI 15%CHATGPT 14.3%CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 22 | Meta Business Suite business.facebook.com Best for: AI recommends Meta Business Suite most when buyers ask “how do I plan and batch social media content for a whole month” (33.3% of those answers) | 10.1% 95% CI 5–19.5% 7 mentions · avg pos 15.4 first pick 0% | — | GROK 14.3%GEMINI 15%CHATGPT 28.6%CLAUDE 7.1% | Claim |
| 23 | Sprinklr sprinklr.com | 7.2% 95% CI 3.1–15.9% 5 mentions · avg pos 5.3 first pick 0% | — | GROK 28.6%CLAUDE 21.4% | Claim |
| 24 | Adobe Express express.adobe.com | 7.2% 95% CI 3.1–15.9% 5 mentions · avg pos 12.6 first pick 0% | — | GROK 14.3%GEMINI 15%CLAUDE 7.1% | Claim |
| 25 | Trello trello.com Best for: AI recommends Trello most when buyers ask “how do I plan and batch social media content for a whole month” (50% of those answers) | 7.2% 95% CI 3.1–15.9% 5 mentions · avg pos 16.3 first pick 0% | — | GEMINI 15%CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 26 | StatusBrew | 5.8% 95% CI 2.3–14% 4 mentions · avg pos 5 first pick 0% | — | GROK 14.3%GEMINI 5%CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 27 | SocialBu | 5.8% 95% CI 2.3–14% 4 mentions · avg pos 8 first pick 0% | — | GEMINI 15%PERPLEXITY 4.8% | Claim |
| 28 | Notion notion.so Best for: AI recommends Notion most when buyers ask “how do I plan and batch social media content for a whole month” (41.7% of those answers) | 5.8% 95% CI 2.3–14% 4 mentions · avg pos 10.5 first pick 0% | — | GROK 14.3%GEMINI 5%CHATGPT 14.3%CLAUDE 7.1% | Claim |
| 29 | Post Planner | 5.8% 95% CI 2.3–14% 4 mentions · avg pos 11.3 first pick 0% | — | GEMINI 10%PERPLEXITY 9.5% | Claim |
| 30 | Planoly planoly.com | 5.8% 95% CI 2.3–14% 4 mentions · avg pos 13.3 first pick 0% | — | GEMINI 10%CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 31 | Talkwalker talkwalker.com | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 16 first pick 0% | — | GEMINI 5%CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 32 | Netlytic netlytic.org | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 19.7 first pick 0% | — | GEMINI 15% | Claim |
| 33 | Looker looker.com | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 20 first pick 0% | — | GROK 14.3%GEMINI 5%PERPLEXITY 4.8% | Claim |
| 34 | Twitonomy twitonomy.com | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 20 first pick 0% | — | GEMINI 15% | Claim |
| 35 | Asana asana.com Best for: AI recommends Asana most when buyers ask “how do I plan and batch social media content for a whole month” (41.7% of those answers) | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 20.5 first pick 0% | — | GEMINI 10%PERPLEXITY 4.8% | Claim |
| 36 | Brandwatch brandwatch.com | 4.3% 95% CI 1.5–12% 3 mentions · avg pos 24 first pick 33.3% | — | CHATGPT 14.3%PERPLEXITY 9.5% | Claim |
| 37 | HubSpot CRM hubspot.com | 4.3% 95% CI 1.5–12% 3 mentions first pick 0% | — | GROK 14.3%CHATGPT 14.3%PERPLEXITY 4.8% | Claim |
| 38 | MeetEdgar meetedgar.com Best for: AI recommends MeetEdgar most when buyers ask “simple alternatives to expensive all-in-one social media management platforms” (50% of those answers) | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 3 first pick 0% | — | CLAUDE 7.1%PERPLEXITY 4.8% | Claim |
| 39 | Publer publer.com | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 3 first pick 0% | — | CHATGPT 14.3%CLAUDE 7.1% | Claim |
| 40 | Publora | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 8 first pick 0% | — | GEMINI 5%PERPLEXITY 4.8% | Claim |
| 41 | CapCut capcut.com | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 10 first pick 0% | — | GROK 14.3%GEMINI 5% | Claim |
| 42 | Iconosquare iconosquare.com | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 12.5 first pick 0% | — | GROK 14.3%PERPLEXITY 4.8% | Claim |
| 43 | Mixpost mixpost.com | 2.9% 95% CI 0.8–10% 2 mentions · avg pos 13 first pick 0% | — | GROK 14.3%PERPLEXITY 4.8% | Claim |
| 44 | BrandGhost brandghost.ai | 2.9% 95% CI 0.8–10% 2 mentions first pick 0% | — | CHATGPT 14.3%PERPLEXITY 4.8% | Claim |
| 45 | Social Champ socialchamp.io | 2.9% 95% CI 0.8–10% 2 mentions first pick 0% | — | GEMINI 5%PERPLEXITY 4.8% | Claim |
| 46 | PostPlanify | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 5 first pick 0% | — | GROK 14.3% | Claim |
| 47 | ContentStudio contentstudio.io | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 6 first pick 0% | — | CLAUDE 7.1% | Claim |
| 48 | eClincher eclincher.com | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 6 first pick 0% | — | GEMINI 5% | Claim |
| 49 | Airtable airtable.com | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 11 first pick 0% | — | CLAUDE 7.1% | Claim |
| 50 | Tailwind tailwindapp.com | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 14 first pick 0% | — | GROK 14.3% | Claim |
| 51 | Sociograph | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 15 first pick 0% | — | GEMINI 5% | Claim |
| 52 | Postiz postiz.com | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 20 first pick 0% | — | GROK 14.3% | Claim |
| 53 | SmarterQueue smarterqueue.com | 1.4% 95% CI 0.3–7.8% 1 mentions · avg pos 22 first pick 0% | — | GEMINI 5% | Claim |
| 54 | Adobe Sign adobe.com | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | PERPLEXITY 4.8% | Claim |
| 55 | Blotato | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | CLAUDE 7.1% | Claim |
| 56 | Ordinal | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | PERPLEXITY 4.8% | Claim |
| 57 | PostEverywhere posteverywhere.ai | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | PERPLEXITY 4.8% | Claim |
| 58 | Postoria postoria.io Best for: AI recommends Postoria most when buyers ask “simple alternatives to expensive all-in-one social media management platforms” (33.3% of those answers) | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | PERPLEXITY 4.8% | Claim |
| 59 | Swetrix swetrix.com | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | GROK 14.3% | Claim |
| 60 | cPanel cpanel.net | 1.4% 95% CI 0.3–7.8% 1 mentions first pick 0% | — | PERPLEXITY 4.8% | Claim |
Reading the numbers: Share is a point estimate on 69 sampled answers, so each row also shows its 95% CI — the Wilson score interval around that share. When two products' intervals overlap, the gap between them isn't statistically meaningful at this sample size. First pick is the share of a product's recommending answers where it was named first, which separates “always mentioned” from “usually the top recommendation”. Full methodology.
Independence: Orbator customers are badged for disclosure. Customer status does not affect prompts, sampling, extraction, or ranking — see the methodology. Your product on this list? Claim it to see the prompts behind your rank and track it weekly.
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