AI Index / CRM software

Best CRM software

What AI assistants actually recommend when buyers ask about crm software — measured weekly across 5 engines, published as open data.

Updated 2026-08-04 · 83 sampled answers · rolling 4-week window · methodology

Rankings are measured from sampled AI answers — never editorial, never paid. Orbator builds AI-visibility tooling; when Orbator itself appears in any category, it is measured by the same rules as everyone else.

Updated weekly83 samples5 enginesmethodology

Sample: 83 AI answers · Window: Jul 7, 2026Aug 4, 2026 (4-week rolling) · trend vs prior 4 weeks (42 answers)

What is the best crm software?

Across 83 sampled AI answers from 5 engines, HubSpot CRM is recommended most often — appearing in 78.3% of recommendations, followed by Pipedrive (74.7%) and Zoho (55.4%).

This is a measurement of share of voice across 5 AI engines — not an editorial pick. See the full ranking below.

#ProductShareTrendEngines
1
HubSpot CRM

hubspot.com

Best for: AI recommends HubSpot CRM most when buyers ask what should I use as a CRM for a 10-person sales team (100% of those answers)

78.3%

95% CI 68.385.8%

65 mentions · avg pos 4

first pick 26.2%

GROK 100%GEMINI 74.1%CHATGPT 85.7%CLAUDE 64.3%PERPLEXITY 82.1%
Claim
2
Pipedrive

pipedrive.com

Best for: AI recommends Pipedrive most when buyers ask simple alternatives to expensive enterprise CRM platforms (100% of those answers)

74.7%

95% CI 64.482.8%

62 mentions · avg pos 5.1

first pick 16.1%

GROK 85.7%GEMINI 70.4%CHATGPT 85.7%CLAUDE 78.6%PERPLEXITY 71.4%
Claim
3
Zoho

zoho.com

Best for: AI recommends Zoho most when buyers ask simple alternatives to expensive enterprise CRM platforms (100% of those answers)

55.4%

95% CI 44.765.6%

46 mentions · avg pos 6.7

first pick 4.3%

GROK 71.4%GEMINI 70.4%CHATGPT 42.9%CLAUDE 71.4%PERPLEXITY 32.1%
Claim
4
Freshsales

freshsales.com

Best for: AI recommends Freshsales most when buyers ask simple alternatives to expensive enterprise CRM platforms (100% of those answers)

45.8%

95% CI 35.556.5%

38 mentions · avg pos 8.2

first pick 0%

GROK 100%GEMINI 59.3%CHATGPT 28.6%CLAUDE 21.4%PERPLEXITY 35.7%
Claim
5
Close

close.com

Best for: AI recommends Close most when buyers ask CRM software comparison for sales-led vs product-led SaaS companies (78.6% of those answers)

34.9%

95% CI 25.645.7%

29 mentions · avg pos 7.4

first pick 13.8%

GROK 42.9%GEMINI 25.9%CHATGPT 14.3%CLAUDE 57.1%PERPLEXITY 35.7%
Claim
6
Attio

attio.com

Best for: AI recommends Attio most when buyers ask which CRM is best for SaaS companies with product-led growth (100% of those answers)

30.1%

95% CI 21.340.7%

25 mentions · avg pos 7.5

first pick 20%

GROK 42.9%GEMINI 29.6%CHATGPT 42.9%CLAUDE 21.4%PERPLEXITY 28.6%
Claim
7
Less Annoying CRM

lessannoyingcrm.com

Best for: AI recommends Less Annoying CRM most when buyers ask simple alternatives to expensive enterprise CRM platforms (85.7% of those answers)

28.9%

95% CI 20.339.4%

24 mentions · avg pos 5.2

first pick 16.7%

GROK 28.6%GEMINI 40.7%CHATGPT 14.3%CLAUDE 14.3%PERPLEXITY 28.6%
Claim
8
Folk

folk.app

Best for: AI recommends Folk most when buyers ask best CRM for startups that need something lightweight (92.9% of those answers)

19.3%

95% CI 12.229%

16 mentions · avg pos 6.5

first pick 6.3%

GROK 14.3%GEMINI 14.8%CHATGPT 14.3%CLAUDE 14.3%PERPLEXITY 28.6%
Claim
9
Nutshell

nutshell.com

Best for: AI recommends Nutshell most when buyers ask best CRM software for small B2B sales teams (69.2% of those answers)

15.7%

95% CI 9.425%

13 mentions · avg pos 6.6

first pick 7.7%

GROK 14.3%GEMINI 18.5%CLAUDE 14.3%PERPLEXITY 17.9%
Claim
10
Capsule

Best for: AI recommends Capsule most when buyers ask simple alternatives to expensive enterprise CRM platforms (64.3% of those answers)

15.7%

95% CI 9.425%

13 mentions · avg pos 8

first pick 7.7%

GROK 28.6%GEMINI 22.2%CHATGPT 28.6%CLAUDE 7.1%PERPLEXITY 7.1%
Claim
11
Capsule CRM

capsulecrm.com

Best for: AI recommends Capsule CRM most when buyers ask simple alternatives to expensive enterprise CRM platforms (64.3% of those answers)

14.5%

95% CI 8.523.6%

12 mentions · avg pos 8.8

first pick 0%

GROK 28.6%GEMINI 22.2%CHATGPT 28.6%CLAUDE 7.1%PERPLEXITY 3.6%
Claim
12
Agentforce

salesforce.com

12%

95% CI 6.720.8%

10 mentions · avg pos 7.8

first pick 0%

GROK 14.3%CHATGPT 42.9%CLAUDE 7.1%PERPLEXITY 17.9%
Claim
13
EngageBay

engagebay.com

Best for: AI recommends EngageBay most when buyers ask simple alternatives to expensive enterprise CRM platforms (64.3% of those answers)

12%

95% CI 6.720.8%

10 mentions · avg pos 8.4

first pick 0%

GROK 14.3%GEMINI 22.2%PERPLEXITY 10.7%
Claim
14
Qualified

Best for: AI recommends Qualified most when buyers ask CRM software comparison for sales-led vs product-led SaaS companies (35.7% of those answers)

12%

95% CI 6.720.8%

10 mentions · avg pos 10.3

first pick 0%

GEMINI 29.6%CHATGPT 28.6%
Claim
15
OnePageCRM

onepagecrm.com

10.8%

95% CI 5.819.3%

9 mentions · avg pos 4.4

first pick 22.2%

GEMINI 18.5%CLAUDE 7.1%PERPLEXITY 10.7%
Claim
16
Salesflare

salesflare.com

Best for: AI recommends Salesflare most when buyers ask best CRM software for small B2B sales teams (53.8% of those answers)

10.8%

95% CI 5.819.3%

9 mentions · avg pos 6

first pick 0%

GROK 14.3%GEMINI 3.7%CLAUDE 21.4%PERPLEXITY 14.3%
Claim
17
Insightly

insightly.com

10.8%

95% CI 5.819.3%

9 mentions · avg pos 9.2

first pick 0%

GROK 14.3%GEMINI 11.1%CHATGPT 14.3%CLAUDE 7.1%PERPLEXITY 10.7%
Claim
18
Pipeline CRM

Best for: AI recommends Pipeline CRM most when buyers ask what should I use as a CRM for a 10-person sales team (42.9% of those answers)

9.6%

95% CI 517.9%

8 mentions · avg pos 3.2

first pick 0%

GROK 14.3%GEMINI 3.7%CLAUDE 21.4%PERPLEXITY 10.7%
Claim
19
Bigin by Zoho

bigin.com

9.6%

95% CI 517.9%

8 mentions · avg pos 7

first pick 0%

GROK 14.3%GEMINI 18.5%PERPLEXITY 7.1%
Claim
20
Copper

copper.com

9.6%

95% CI 517.9%

8 mentions · avg pos 15.4

first pick 0%

GROK 28.6%GEMINI 11.1%CHATGPT 14.3%CLAUDE 7.1%PERPLEXITY 3.6%
Claim
21
Zia

8.4%

95% CI 4.116.4%

7 mentions · avg pos 5.2

first pick 0%

GROK 42.9%GEMINI 11.1%PERPLEXITY 3.6%
Claim
22
Bitrix24

bitrix24.com

Best for: AI recommends Bitrix24 most when buyers ask simple alternatives to expensive enterprise CRM platforms (50% of those answers)

8.4%

95% CI 4.116.4%

7 mentions · avg pos 7

first pick 0%

GEMINI 14.8%CLAUDE 14.3%PERPLEXITY 3.6%
Claim
23
SalesDesk

Best for: AI recommends SalesDesk most when buyers ask which CRM is best for SaaS companies with product-led growth (35.7% of those answers)

8.4%

95% CI 4.116.4%

7 mentions · avg pos 11

first pick 0%

GEMINI 22.2%PERPLEXITY 3.6%
Claim
24
ActiveCampaign

activecampaign.com

7.2%

95% CI 3.414.9%

6 mentions · avg pos 15.4

first pick 0%

GROK 28.6%GEMINI 14.8%
Claim
25
Slack

slack.com

6%

95% CI 2.613.3%

5 mentions · avg pos 4

first pick 20%

GROK 28.6%CLAUDE 14.3%PERPLEXITY 3.6%
Claim
26
Segment

segment.com

6%

95% CI 2.613.3%

5 mentions · avg pos 11

first pick 0%

GROK 28.6%GEMINI 3.7%CHATGPT 28.6%
Claim
27
Sybill

sybill.ai

Best for: AI recommends Sybill most when buyers ask what should I use as a CRM for a 10-person sales team (35.7% of those answers)

6%

95% CI 2.613.3%

5 mentions · avg pos 11.3

first pick 20%

GROK 57.1%PERPLEXITY 3.6%
Claim
28
Zendesk

zendesk.com

Best for: AI recommends Zendesk most when buyers ask CRM software comparison for sales-led vs product-led SaaS companies (35.7% of those answers)

6%

95% CI 2.613.3%

5 mentions · avg pos 12.5

first pick 0%

GROK 28.6%GEMINI 3.7%PERPLEXITY 7.1%
Claim
29
Endgame

6%

95% CI 2.613.3%

5 mentions · avg pos 15.3

first pick 0%

GEMINI 18.5%
Claim
30
Calixa

6%

95% CI 2.613.3%

5 mentions · avg pos 15.5

first pick 0%

GEMINI 18.5%
Claim
31
ChartMogul

chartmogul.com

Best for: AI recommends ChartMogul most when buyers ask CRM software comparison for sales-led vs product-led SaaS companies (42.9% of those answers)

6%

95% CI 2.613.3%

5 mentions · avg pos 16.2

first pick 0%

GROK 28.6%GEMINI 7.4%PERPLEXITY 3.6%
Claim
32
Odoo

odoo.com

Best for: AI recommends Odoo most when buyers ask simple alternatives to expensive enterprise CRM platforms (35.7% of those answers)

6%

95% CI 2.613.3%

5 mentions · avg pos 16.8

first pick 0%

GROK 14.3%GEMINI 11.1%PERPLEXITY 3.6%
Claim
33
Zapier AI

zapier.com

Best for: AI recommends Zapier AI most when buyers ask simple alternatives to expensive enterprise CRM platforms (35.7% of those answers)

6%

95% CI 2.613.3%

5 mentions · avg pos 22.5

first pick 0%

GROK 14.3%CHATGPT 14.3%PERPLEXITY 10.7%
Claim
34
PCMag

pcmag.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 2

first pick 50%

GROK 14.3%PERPLEXITY 10.7%
Claim
35
BreakCold

breakcold.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 5

first pick 0%

GEMINI 3.7%PERPLEXITY 10.7%
Claim
36
Convert

convert.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 6

first pick 0%

GEMINI 11.1%PERPLEXITY 3.6%
Claim
37
Amplitude

amplitude.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 10.7

first pick 0%

GROK 28.6%CHATGPT 28.6%
Claim
38
Mixpanel

mixpanel.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 10.7

first pick 0%

GROK 28.6%CHATGPT 28.6%
Claim
39
Vtiger

vtiger.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 11

first pick 0%

GEMINI 3.7%PERPLEXITY 10.7%
Claim
40
ClickUp

clickup.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 11.5

first pick 0%

CHATGPT 14.3%PERPLEXITY 10.7%
Claim
41
Intercom

intercom.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 11.7

first pick 0%

GROK 14.3%CHATGPT 14.3%PERPLEXITY 7.1%
Claim
42
SuiteCRM

suitecrm.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 13.5

first pick 0%

GEMINI 11.1%CLAUDE 7.1%
Claim
43
OneSuite

onesuite.io

Best for: AI recommends OneSuite most when buyers ask CRM software comparison for sales-led vs product-led SaaS companies (35.7% of those answers)

4.8%

95% CI 1.911.7%

4 mentions · avg pos 14.5

first pick 0%

GROK 14.3%GEMINI 3.7%PERPLEXITY 7.1%
Claim
44
EspoCRM

espocrm.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 15.3

first pick 0%

GEMINI 11.1%CLAUDE 7.1%
Claim
45
Stripe

stripe.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 16.3

first pick 0%

GROK 28.6%GEMINI 3.7%CHATGPT 14.3%
Claim
46
Agile CRM

agilecrm.com

4.8%

95% CI 1.911.7%

4 mentions · avg pos 17.5

first pick 0%

GEMINI 14.8%
Claim
47
PostHog

posthog.com

3.6%

95% CI 1.210.1%

3 mentions · avg pos 9.5

first pick 0%

GROK 14.3%CHATGPT 28.6%
Claim
48
TechRadar

techradar.com

3.6%

95% CI 1.210.1%

3 mentions · avg pos 10.5

first pick 0%

GROK 14.3%CHATGPT 14.3%PERPLEXITY 3.6%
Claim
49
Twenty

3.6%

95% CI 1.210.1%

3 mentions · avg pos 18

first pick 0%

GEMINI 11.1%
Claim
50
NetHunt CRM

nethunt.com

3.6%

95% CI 1.210.1%

3 mentions

first pick 0%

PERPLEXITY 10.7%
Claim
51
Microsoft

microsoft.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 2

first pick 0%

GROK 14.3%CLAUDE 7.1%
Claim
52
Paddle

paddle.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 2

first pick 0%

PERPLEXITY 7.1%
Claim
53
Breeze

2.4%

95% CI 0.78.4%

2 mentions · avg pos 4

first pick 0%

CLAUDE 7.1%PERPLEXITY 3.6%
Claim
54
Creatio

creatio.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 6

first pick 0%

GROK 14.3%PERPLEXITY 3.6%
Claim
55
Capacity

capacity.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 11.5

first pick 0%

GEMINI 3.7%CLAUDE 7.1%
Claim
56
Trello

trello.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 11.5

first pick 0%

CHATGPT 14.3%PERPLEXITY 3.6%
Claim
57
Apptivo

apptivo.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 12.5

first pick 0%

GEMINI 3.7%PERPLEXITY 3.6%
Claim
58
Chargebee

chargebee.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 14.5

first pick 0%

GROK 14.3%GEMINI 3.7%
Claim
59
TwiLead

2.4%

95% CI 0.78.4%

2 mentions · avg pos 18

first pick 0%

GEMINI 7.4%
Claim
60
Snowflake

snowflake.com

2.4%

95% CI 0.78.4%

2 mentions · avg pos 19

first pick 0%

GEMINI 3.7%CLAUDE 7.1%
Claim
61
ChartMogul CRM

2.4%

95% CI 0.78.4%

2 mentions · avg pos 24

first pick 0%

GEMINI 7.4%
Claim
62
CrozDesk

crozdesk.com

2.4%

95% CI 0.78.4%

2 mentions

first pick 0%

PERPLEXITY 7.1%
Claim
63
Data Axle Salesgenie

salesgenie.com

Best for: AI recommends Data Axle Salesgenie most when buyers ask best CRM software for small B2B sales teams (30.8% of those answers)

2.4%

95% CI 0.78.4%

2 mentions

first pick 0%

PERPLEXITY 7.1%
Claim
64
Hightouch

hightouch.com

2.4%

95% CI 0.78.4%

2 mentions

first pick 0%

GROK 14.3%PERPLEXITY 3.6%
Claim
65
Prospeo

prospeo.io

Best for: AI recommends Prospeo most when buyers ask what should I use as a CRM for a 10-person sales team (35.7% of those answers)

2.4%

95% CI 0.78.4%

2 mentions

first pick 0%

PERPLEXITY 7.1%
Claim
66
Quickbase

quickbase.com

Best for: AI recommends Quickbase most when buyers ask best CRM for startups that need something lightweight (35.7% of those answers)

2.4%

95% CI 0.78.4%

2 mentions

first pick 0%

PERPLEXITY 7.1%
Claim
67
ZoomInfo

pipeline.zoominfo.com

1.2%

95% CI 0.26.5%

1 mentions · avg pos 5

first pick 0%

GROK 14.3%
Claim
68
Close CRM

1.2%

95% CI 0.26.5%

1 mentions · avg pos 9

first pick 0%

GEMINI 3.7%
Claim
69
Forbes

forbes.com

1.2%

95% CI 0.26.5%

1 mentions · avg pos 9

first pick 0%

CHATGPT 14.3%
Claim
70
Correlated

1.2%

95% CI 0.26.5%

1 mentions · avg pos 10

first pick 0%

GEMINI 3.7%
Claim
71
Pocus

1.2%

95% CI 0.26.5%

1 mentions · avg pos 12

first pick 0%

GEMINI 3.7%
Claim
72
HeadsUp

1.2%

95% CI 0.26.5%

1 mentions · avg pos 14

first pick 0%

GEMINI 3.7%
Claim
73
RudderStack OSS

rudderstack.com

1.2%

95% CI 0.26.5%

1 mentions · avg pos 20

first pick 0%

CHATGPT 14.3%
Claim
74
Braze

braze.com

1.2%

95% CI 0.26.5%

1 mentions · avg pos 22

first pick 0%

CHATGPT 14.3%
Claim
75
Customer.io

customer.io

1.2%

95% CI 0.26.5%

1 mentions · avg pos 22

first pick 0%

CHATGPT 14.3%
Claim
76
Gainsight

gainsight.com

1.2%

95% CI 0.26.5%

1 mentions · avg pos 23

first pick 0%

CHATGPT 14.3%
Claim
77
BIGContacts

bigcontacts.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
78
Baserow

baserow.io

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
79
Coevera

coevera.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

CLAUDE 7.1%
Claim
80
Custify

custify.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
81
Freshsuccess

freshworks.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
82
Maximizer CRM

maximizer.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
83
Method CRM

method.me

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
84
Momentum

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
85
NetSuite

netsuite.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
86
Product Led

productled.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
87
ViaSocket

viasocket.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
88
VideoPress

jetpack.com

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim
89
Zeeg

zeeg.me

1.2%

95% CI 0.26.5%

1 mentions

first pick 0%

PERPLEXITY 3.6%
Claim

Reading the numbers: Share is a point estimate on 83 sampled answers, so each row also shows its 95% CI — the Wilson score interval around that share. When two products' intervals overlap, the gap between them isn't statistically meaningful at this sample size. First pick is the share of a product's recommending answers where it was named first, which separates “always mentioned” from “usually the top recommendation”. Full methodology.

Independence: Orbator customers are badged for disclosure. Customer status does not affect prompts, sampling, extraction, or ranking — see the methodology. Your product on this list? Claim it to see the prompts behind your rank and track it weekly.

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