Best Payroll software for startups

gusto.com

93.1%

95% CI 84.8–97%

67 mentions · avg pos 3.6

first pick 56.7%

rippling.com

Best for: AI recommends Rippling most when buyers ask “best payroll software for early-stage startups” (100% of those answers)

80.6%

95% CI 70–88%

58 mentions · avg pos 6.3

first pick 10.3%

adp.com

Best for: AI recommends ADP most when buyers ask “how do I run payroll compliantly for a startup team across multiple states” (81.8% of those answers)

65.3%

95% CI 53.8–75.2%

47 mentions · avg pos 8.4

first pick 0%

quickbooks.intuit.com

Best for: AI recommends QuickBooks most when buyers ask “startup payroll tools vs traditional small business payroll software — what is different” (81.8% of those answers)

62.5%

95% CI 51–72.8%

45 mentions · avg pos 4.8

first pick 15.6%

onpay.com

Best for: AI recommends OnPay most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (100% of those answers)

61.1%

95% CI 49.6–71.5%

44 mentions · avg pos 5.9

first pick 0%

deel.com

Best for: AI recommends Deel most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (100% of those answers)

54.2%

95% CI 42.7–65.2%

39 mentions · avg pos 8.6

first pick 2.6%

justworks.com

Best for: AI recommends Justworks most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (100% of those answers)

45.8%

95% CI 34.8–57.3%

33 mentions · avg pos 10.1

first pick 3%

square.com

Best for: AI recommends Square most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (100% of those answers)

40.3%

95% CI 29.7–51.8%

29 mentions · avg pos 6.7

first pick 3.4%

remote.com

Best for: AI recommends Remote most when buyers ask “how do I run payroll compliantly for a startup team across multiple states” (72.7% of those answers)

40.3%

95% CI 29.7–51.8%

29 mentions · avg pos 9.7

first pick 17.2%

Best for: AI recommends Square Payroll most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (100% of those answers)

37.5%

95% CI 27.2–49%

27 mentions · avg pos 5.8

first pick 3.7%

patriotsoftware.com

Best for: AI recommends Patriot most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (90.9% of those answers)

36.1%

95% CI 26–47.6%

26 mentions · avg pos 7.2

first pick 7.7%

warp.co

Best for: AI recommends Warp most when buyers ask “best payroll software for early-stage startups” (63.6% of those answers)

34.7%

95% CI 24.8–46.2%

25 mentions · avg pos 5.1

first pick 8%

paychex.com

Best for: AI recommends Paychex most when buyers ask “startup payroll tools vs traditional small business payroll software — what is different” (63.6% of those answers)

22.2%

95% CI 14.2–33.1%

16 mentions · avg pos 11.6

first pick 0%

Best for: AI recommends Payroll4Free most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (54.5% of those answers)

16.7%

95% CI 9.8–26.9%

12 mentions · avg pos 9.3

first pick 0%

oysterhr.com

Best for: AI recommends Oyster most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (45.5% of those answers)

16.7%

95% CI 9.8–26.9%

12 mentions · avg pos 14.3

first pick 0%

joinhomebase.com

Best for: AI recommends Homebase most when buyers ask “simpler payroll software alternatives for startups that find enterprise payroll tools overkill” (36.4% of those answers)

11.1%

95% CI 5.7–20.4%

8 mentions · avg pos 8.5

first pick 0%

surepayroll.com

Best for: AI recommends SurePayroll most when buyers ask “simpler payroll software alternatives for startups that find enterprise payroll tools overkill” (36.4% of those answers)

11.1%

95% CI 5.7–20.4%

8 mentions · avg pos 11.6

first pick 0%

Best for: AI recommends Carta most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (54.5% of those answers)

9.7%

95% CI 4.8–18.7%

7 mentions · avg pos 6

first pick 28.6%

Best for: AI recommends TriNet most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (54.5% of those answers)

9.7%

95% CI 4.8–18.7%

7 mentions · avg pos 14.2

first pick 0%

plane.so

Best for: AI recommends Plane most when buyers ask “simpler payroll software alternatives for startups that find enterprise payroll tools overkill” (36.4% of those answers)

8.3%

95% CI 3.9–17%

6 mentions · avg pos 11.5

first pick 0%

slack.com

6.9%

95% CI 3–15.2%

5 mentions · avg pos 5.3

first pick 0%

waveapps.com

Best for: AI recommends Wave Payroll most when buyers ask “affordable payroll alternatives to large workforce management platforms for startups” (63.6% of those answers)

6.9%

95% CI 3–15.2%

5 mentions · avg pos 9.8

first pick 0%

Best for: AI recommends Zenefits most when buyers ask “top payroll platforms that work well for fast-growing startups with equity and benefits” (36.4% of those answers)

5.6%

95% CI 2.2–13.4%

4 mentions · avg pos 6.3

first pick 0%

paylocity.com

5.6%

95% CI 2.2–13.4%

4 mentions · avg pos 8.3

first pick 0%

ramp.com

5.6%

95% CI 2.2–13.4%

4 mentions · avg pos 12.3

first pick 0%

xero.com

4.2%

95% CI 1.4–11.5%

3 mentions · avg pos 7

first pick 0%

kruzeconsulting.com

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 3.5

first pick 50%

workstream.us

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 5

first pick 0%

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 14.5

first pick 0%

forbes.com

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 15

first pick 0%

hibob.com

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 15

first pick 0%

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 21

first pick 0%

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 21

first pick 0%

paycor.com

2.8%

95% CI 0.8–9.6%

2 mentions · avg pos 23

first pick 0%

wise.com

2.8%

95% CI 0.8–9.6%

2 mentions

first pick 0%

guideline.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 2

first pick 0%

squareup.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 2

first pick 0%

vestwell.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 2

first pick 0%

workmotion.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 6

first pick 0%

humaninterest.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 8

first pick 0%

payroll4free.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 10

first pick 0%

bamboohr.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 11

first pick 0%

pin.com

1.4%

95% CI 0.2–7.5%

1 mentions · avg pos 12

first pick 0%

airwallex.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

bsi.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

bolto.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

freshbooks.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

liveplan.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

netsuite.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

pcmag.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

razorpay.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%

zoho.com

1.4%

95% CI 0.2–7.5%

1 mentions

first pick 0%