Semrush is built for the blue-link era: keywords, rankings, backlinks. Orbator is built for how buyers actually search in 2026 — they ask an AI assistant and take the recommendation. Different axis, different scoreboard.
The AI Recommendation Index measures which sources AI assistants cite, weekly. Run the free scan to see the cited sources behind your category and where you're missing.
Semrush is excellent at the question it was built for: where do I rank in Google? But a growing share of buyers never see the search results page — they ask an AI assistant and act on the recommendation. You can rank #1 and still be absent from every AI answer in your category. That gap is invisible to a rank tracker.
Orbator tracks recommendation share: how often AI engines recommend you when buyers ask, and which sources they cite to decide. Then it acts on it — submitting you to the cited sources you're missing and re-scoring weekly. It's not a replacement for an SEO suite; it's the layer the SEO suite doesn't cover.
Keep Semrush for keywords and backlinks if you have it. Add Orbator for the axis that now comes first in the buyer journey: the AI recommendation. Start with a free AI-visibility scan to see whether AI recommends you today.
Run one real query and see whether AI recommends you — and exactly which sources it read to decide. That's the gap Orbator closes.
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