AI Index / AI writing assistants for marketers

Best AI writing assistants for marketers

What AI assistants actually recommend when buyers ask about ai writing assistants for marketers — measured on a rolling 4-week window across 4 engines, published as open data.

Updated 2026-09-18 · 28 sampled answers · rolling 4-week window · methodology

Rankings are measured from sampled AI answers — never editorial, never paid. Orbator builds AI-visibility tooling; when Orbator itself appears in any category, it is measured by the same rules as everyone else.

Rolling 4-week window28 samples4 enginesmethodologydata studies

Measured by Orbatormethodology owner Henrik Tellewindow ends Sep 18, 2026

Sample: 28 AI answers · Window: Aug 21, 2026Sep 18, 2026 (4-week rolling) · trend vs prior 4 weeks (77 answers)

Samples by engine: GEMINI 7 (last run Aug 26, 2026) · CHATGPT 7 (last run Aug 26, 2026) · CLAUDE 7 (last run Aug 27, 2026) · PERPLEXITY 7 (last run Aug 26, 2026) · GROK 0 (last run Aug 8, 2026 — stalest)

How these numbers are made: sampling design · prompt provenance · what counts as a mention · what we cannot see

On the record: This ranking is frozen as a dated snapshot every day. View this category's history to see what entered and left the ranking and when, or read what the engines actually said on a given day.

What is the best ai writing assistants for marketers?

Across 28 sampled AI answers from 4 engines, Copy.ai is recommended most often — appearing in 60.7% of recommendations, followed by Jasper (57.1%) and Anyword (42.9%).

This is a measurement of share of voice across 4 AI engines — not an editorial pick. See the full ranking below.

How this ranking is measured

Orbator asked Gemini, ChatGPT, Claude and Perplexity buyer questions about ai writing assistants for marketers and sampled 28 answers between Aug 21, 2026 and Sep 18, 2026. Recommendation share counts the answers that recommended or listed a product, so a passing mention or a warning adds nothing to it. A category publishes once it holds at least 20 independently sampled answers in the window. Read the full methodology or download this ranking as CSV.

recommendedlistedneutral mentionwarned againstRecommendation share counts answers that recommend or list it — neutral mentions and warnings shown for transparency
#ProductShareTrendEngines
1

copy.ai

60.7%

95% CI 42.476.4%

17 mentions · avg pos 3

first pick 17.6%

GEMINI 71.4%CHATGPT 42.9%CLAUDE 42.9%PERPLEXITY 85.7%
Claim
Pricing: Chat: $29 a month ↗ source · verified Sep 5, 2026
Features: Content Creation ↗ source · verified Sep 5, 2026
Integrations: OpenAI ↗ source · verified Sep 5, 2026
2

jasper.ai

57.1%

95% CI 39.173.5%

16 mentions · avg pos 2.3

first pick 56.3%

GEMINI 57.1%CHATGPT 57.1%CLAUDE 57.1%PERPLEXITY 57.1%
Claim
Pricing: Pro: $69 a month ↗ source · verified Sep 5, 2026
Features: Remix Content ↗ source · verified Sep 5, 2026
Platforms: API ↗ source · verified Sep 5, 2026
Integrations: BigQuery ↗ source · verified Sep 5, 2026
3

anyword.com

42.9%

95% CI 26.560.9%

12 mentions · avg pos 4.8

first pick 16.7%

GEMINI 57.1%CHATGPT 28.6%CLAUDE 57.1%PERPLEXITY 28.6%
Claim
Pricing: Starter: $49 a month ↗ source · verified Sep 5, 2026
Features: Performance predictions ↗ source · verified Sep 5, 2026
Platforms: Google Chrome Extension ↗ source · verified Sep 5, 2026
Integrations: ChatGPT ↗ source · verified Sep 5, 2026
4

writer.com

35.7%

95% CI 20.754.2%

10 mentions · avg pos 4.7

first pick 10%

GEMINI 57.1%CHATGPT 28.6%CLAUDE 28.6%PERPLEXITY 28.6%
Claim
Pricing: Starter: Free ↗ source · verified Sep 5, 2026
Features: WRITER Agent ↗ source · verified Sep 5, 2026
Integrations: Connectors ↗ source · verified Sep 5, 2026
5

grammarly.com

35.7%

95% CI 20.754.2%

10 mentions · avg pos 7.8

first pick 0%

GEMINI 57.1%CHATGPT 28.6%CLAUDE 28.6%PERPLEXITY 28.6%
Claim
Pricing: Pro: $12 a month (free tier available) ↗ source · verified Sep 5, 2026
Features: Paragraph rewrites ↗ source · verified Sep 5, 2026
Integrations: Zendesk ↗ source · verified Sep 5, 2026
6

rytr.me

32.1%

95% CI 17.950.7%

9 mentions · avg pos 3.7

first pick 44.4%

GEMINI 57.1%CHATGPT 14.3%CLAUDE 28.6%PERPLEXITY 28.6%
Claim
Pricing: Unlimited: $7.5 a month (free tier available) ↗ source · verified Sep 5, 2026
Features: AI Content Generation ↗ source · verified Sep 5, 2026
Platforms: Chrome Extension ↗ source · verified Sep 5, 2026
7

quillbot.com

17.9%

95% CI 7.935.6%

5 mentions · avg pos 5.2

first pick 0%

GEMINI 28.6%CLAUDE 28.6%PERPLEXITY 14.3%
Claim
8

frase.io

14.3%

95% CI 5.731.5%

4 mentions · avg pos 7.3

first pick 0%

GEMINI 42.9%PERPLEXITY 14.3%
Claim
9

wordtune.com

10.7%

95% CI 3.727.2%

3 mentions · avg pos 3.7

first pick 0%

CHATGPT 14.3%PERPLEXITY 28.6%
Claim
Pricing: Advanced: $4.89 a month (free tier available) ↗ source · verified Sep 5, 2026
Features: Proofreading ↗ source · verified Sep 5, 2026
Platforms: Chrome extension ↗ source · verified Sep 5, 2026
10
Type

10.7%

95% CI 3.727.2%

3 mentions · avg pos 7.3

first pick 0%

GEMINI 14.3%CHATGPT 14.3%PERPLEXITY 14.3%
Claim
11
Surfer SEO

10.7%

95% CI 3.727.2%

3 mentions · avg pos 8

first pick 0%

GEMINI 42.9%
Claim
12

canva.com

10.7%

95% CI 3.727.2%

3 mentions · avg pos 8.7

first pick 0%

GEMINI 14.3%CLAUDE 14.3%PERPLEXITY 14.3%
Claim
13

notion.so

10.7%

95% CI 3.727.2%

3 mentions · avg pos 14.7

first pick 0%

GEMINI 28.6%CLAUDE 14.3%
Claim
14

unbounce.com

7.1%

95% CI 222.6%

2 mentions · avg pos 2.5

first pick 50%

GEMINI 14.3%PERPLEXITY 14.3%
Claim
Pricing: Starter: $29 a month ↗ source · verified Sep 5, 2026
Features: Custom code and styling ↗ source · verified Sep 5, 2026
Integrations: Salesforce ↗ source · verified Sep 5, 2026
15

koala.sh

7.1%

95% CI 222.6%

2 mentions · avg pos 6.5

first pick 0%

GEMINI 14.3%PERPLEXITY 14.3%
Claim
16

getresponse.com

7.1%

95% CI 222.6%

2 mentions · avg pos 9.5

first pick 0%

GEMINI 28.6%
Claim
17
Synter

7.1%

95% CI 222.6%

2 mentions · avg pos 11

first pick 0%

GEMINI 14.3%CLAUDE 14.3%
Claim
18

writersonic.com

7.1%

95% CI 222.6%

2 mentions

first pick 0%

PERPLEXITY 28.6%
Claim
19
Lex

3.6%

95% CI 0.617.7%

1 mentions · avg pos 1

first pick 100%

CHATGPT 14.3%
Claim
20

shopify.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 1

first pick 100%

CHATGPT 14.3%
Claim
Pricing: Basic: $29 a month (free tier available) ↗ source · verified Sep 5, 2026
Features: Online store ↗ source · verified Sep 5, 2026
Platforms: API ↗ source · verified Sep 5, 2026
Integrations: Shopify Markets ↗ source · verified Sep 5, 2026
21

eesel.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 1

first pick 100%

GEMINI 14.3%
Claim
22

type.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 2

first pick 0%

CHATGPT 14.3%
Claim
Pricing: Basic: $8 a month, $96 a year (free tier available) ↗ source · verified Sep 5, 2026
Features: Keyboard shortcuts ↗ source · verified Sep 5, 2026
23

hyperwrite.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 3

first pick 0%

CHATGPT 14.3%
Claim
24

leadpages.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 3

first pick 0%

GEMINI 14.3%
Claim
25

microsoft.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 3

first pick 0%

GEMINI 14.3%
Claim
Features: cloud storage ↗ source · verified Sep 5, 2026
Platforms: PC ↗ source · verified Sep 5, 2026
26

landingi.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 4

first pick 0%

GEMINI 14.3%
Claim
27
AdCreative.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 5

first pick 0%

GEMINI 14.3%
Claim
28

lumen5.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 6

first pick 0%

PERPLEXITY 14.3%
Claim
29

anthropic.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 7

first pick 0%

CHATGPT 14.3%
Claim
Features: coding ↗ source · verified Sep 5, 2026
30
Outranking

3.6%

95% CI 0.617.7%

1 mentions · avg pos 7

first pick 0%

GEMINI 14.3%
Claim
31

adamigo.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 8

first pick 0%

GEMINI 14.3%
Claim
32

contentpen.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 8

first pick 0%

GEMINI 14.3%
Claim
33

adstellar.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 9

first pick 0%

GEMINI 14.3%
Claim
34

deepl.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 9

first pick 0%

CLAUDE 14.3%
Claim
Features: Rules ↗ source · verified Sep 5, 2026
Platforms: Desktop app ↗ source · verified Sep 5, 2026
Integrations: Microsoft Word ↗ source · verified Sep 5, 2026
35
AI Writer

3.6%

95% CI 0.617.7%

1 mentions · avg pos 10

first pick 0%

GEMINI 14.3%
Claim
36

mailerlite.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 10

first pick 0%

GEMINI 14.3%
Claim
37

midjourney.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 10

first pick 0%

CLAUDE 14.3%
Claim
38

pencil.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 10

first pick 0%

GEMINI 14.3%
Claim
39
Copymatic

3.6%

95% CI 0.617.7%

1 mentions · avg pos 11

first pick 0%

GEMINI 14.3%
Claim
40
Hypotenuse

3.6%

95% CI 0.617.7%

1 mentions · avg pos 12

first pick 0%

GEMINI 14.3%
Claim
41

hypotenuse.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 12

first pick 0%

GEMINI 14.3%
Claim
42

klaviyo.com

3.6%

95% CI 0.617.7%

1 mentions · avg pos 13

first pick 0%

GEMINI 14.3%
Claim
43

trysight.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 14

first pick 0%

GEMINI 14.3%
Claim
44

pressmaster.ai

3.6%

95% CI 0.617.7%

1 mentions · avg pos 29

first pick 0%

GEMINI 14.3%
Claim
45
Grammarly Business

3.6%

95% CI 0.617.7%

1 mentions

first pick 0%

CLAUDE 14.3%
Claim
46

slack.com

3.6%

95% CI 0.617.7%

1 mentions

first pick 0%

CLAUDE 14.3%
Claim

Reading the numbers: Share is a point estimate on 28 sampled answers, so each row also shows its 95% CI — the Wilson score interval around that share. When two products' intervals overlap, the gap between them isn't statistically meaningful at this sample size. First pick is the share of a product's recommending answers where it was named first, which separates “always mentioned” from “usually the top recommendation”. Full methodology.

Independence: Orbator customers are badged for disclosure. Customer status does not affect prompts, sampling, extraction, or ranking — see the methodology. Your product on this list? Claim it to see the prompts behind your rank and track it weekly.

Watch this category

These rankings move. Get one email a week on who AI recommends in AI writing assistants for marketers. No account needed.

Compare the leaders

Head-to-head pages for products ranked in AI writing assistants for marketers. Each one sets out sourced facts side by side, plus which product AI assistants recommend more, engine by engine.

What the engines actually said

Every number on this page is measured from sampled answers, and those answers are kept. The archive holds dated excerpts of what each engine answered, never full answers. Read the answer archive for ai writing assistants for marketers to see the excerpts by date and engine, or view the ranking history to see what entered and left this ranking and when.

Questions buyers ask about AI writing assistants for marketers

What is the best ai writing assistants for marketers?

Across 28 sampled AI answers from 4 engines (Aug 21, 2026 to Sep 18, 2026), Copy.ai is recommended most often for ai writing assistants for marketers, appearing in 60.7% of recommendations, followed by Jasper (57.1%). This is a measurement of what AI assistants recommend, not an editorial verdict.

What does ChatGPT recommend for ai writing assistants for marketers?

ChatGPT recommends Jasper most often for ai writing assistants for marketers. It appears as a recommendation in 57.1% of ChatGPT's sampled answers in this window (Aug 21, 2026 to Sep 18, 2026). Other engines answer differently. The per-engine breakdown in the ranking shows each one.

How is this measured?

Orbator samples AI answers to buyer questions across 4 engines and counts how often each product is recommended. No product pays for placement. The ai writing assistants for marketers ranking is based on 28 answers in the current 4-week window (Aug 21, 2026 to Sep 18, 2026). Full methodology is published at https://www.orbator.io/ai-index/methodology.

Compare the top ai writing assistants for marketers side by side

Verified facts for the most-recommended products — each sourced and dated. No editorial scoring, just the data side by side.

Copy.aicopy.aiJasperjasper.aiAnywordanyword.comWriterwriter.comGrammarlygrammarly.com
PricingChat: $29 a month ↗ sourceverified Sep 5, 2026Pro: $69 a month ↗ sourceverified Sep 5, 2026Starter: $49 a month ↗ sourceverified Sep 5, 2026Starter: Free ↗ sourceverified Sep 5, 2026Pro: $12 a month (free tier available) ↗ sourceverified Sep 5, 2026
FeaturesContent Creation ↗ sourceverified Sep 5, 2026Remix Content ↗ sourceverified Sep 5, 2026Performance predictions ↗ sourceverified Sep 5, 2026WRITER Agent ↗ sourceverified Sep 5, 2026Paragraph rewrites ↗ sourceverified Sep 5, 2026
PlatformsAPI ↗ sourceverified Sep 5, 2026Google Chrome Extension ↗ sourceverified Sep 5, 2026
IntegrationsOpenAI ↗ sourceverified Sep 5, 2026BigQuery ↗ sourceverified Sep 5, 2026ChatGPT ↗ sourceverified Sep 5, 2026Connectors ↗ sourceverified Sep 5, 2026Zendesk ↗ sourceverified Sep 5, 2026

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