AI Index / Customer loyalty software

Best Customer loyalty software

What AI assistants actually recommend when buyers ask about customer loyalty software — measured weekly across 5 engines, published as open data.

Updated 2026-08-02 · 58 sampled answers · rolling 4-week window · methodology

Rankings are measured from sampled AI answers — never editorial, never paid. Orbator builds AI-visibility tooling; when Orbator itself appears in any category, it is measured by the same rules as everyone else.

Updated weekly58 samples5 enginesmethodology

Sample: 58 AI answers · Window: Jul 5, 2026Aug 2, 2026 (4-week rolling) · trend vs prior 4 weeks (44 answers)

What is the best customer loyalty software?

Across 58 sampled AI answers from 5 engines, Loyalty Lion is recommended most often — appearing in 48.3% of recommendations, followed by Yotpo (46.6%) and Smile (34.5%).

This is a measurement of share of voice across 5 AI engines — not an editorial pick. See the full ranking below.

#ProductShareTrendEngines
1
Loyalty Lion

loyaltylion.com

Best for: AI recommends Loyalty Lion most when buyers ask what should I use to create a loyalty rewards program for my online store (90.9% of those answers)

48.3%

95% CI 35.960.8%

28 mentions · avg pos 4.6

first pick 10.7%

GROK 66.7%GEMINI 42.9%CHATGPT 100%CLAUDE 42.9%PERPLEXITY 42.9%
Claim
2
Yotpo

yotpo.com

Best for: AI recommends Yotpo most when buyers ask best tools for building a points and rewards program (90.9% of those answers)

46.6%

95% CI 34.359.2%

27 mentions · avg pos 4.6

first pick 14.8%

GROK 100%GEMINI 42.9%CHATGPT 100%CLAUDE 14.3%PERPLEXITY 38.1%
Claim
3
Smile

smile.io

Best for: AI recommends Smile most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (70% of those answers)

34.5%

95% CI 23.647.3%

20 mentions · avg pos 2.1

first pick 60%

GROK 83.3%GEMINI 38.1%PERPLEXITY 33.3%
Claim
4
Open Loyalty

openloyalty.io

Best for: AI recommends Open Loyalty most when buyers ask which loyalty platform has the best gamification and tiered rewards features (63.6% of those answers)

34.5%

95% CI 23.647.3%

20 mentions · avg pos 8.4

first pick 10%

GROK 66.7%GEMINI 4.8%CHATGPT 66.7%CLAUDE 14.3%PERPLEXITY 57.1%
Claim
5
Shopify

shopify.com

Best for: AI recommends Shopify most when buyers ask best customer loyalty software for e-commerce brands (70% of those answers)

31%

95% CI 20.643.8%

18 mentions · avg pos 4.3

first pick 27.8%

GROK 16.7%GEMINI 42.9%CLAUDE 28.6%PERPLEXITY 28.6%
Claim
6
Antavo

Best for: AI recommends Antavo most when buyers ask best tools for building a points and rewards program (54.5% of those answers)

31%

95% CI 20.643.8%

18 mentions · avg pos 13.2

first pick 0%

GROK 33.3%GEMINI 42.9%CHATGPT 66.7%CLAUDE 14.3%PERPLEXITY 19%
Claim
7
BON Loyalty

Best for: AI recommends BON Loyalty most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (70% of those answers)

25.9%

95% CI 16.338.4%

15 mentions · avg pos 5.4

first pick 26.7%

GROK 50%GEMINI 33.3%CLAUDE 14.3%PERPLEXITY 19%
Claim
8
Smile.io

Best for: AI recommends Smile.io most when buyers ask best tools for building a points and rewards program (36.4% of those answers)

25.9%

95% CI 16.338.4%

15 mentions · avg pos 6.1

first pick 46.7%

GEMINI 19%CHATGPT 100%CLAUDE 71.4%PERPLEXITY 14.3%
Claim
9
Rivo

Best for: AI recommends Rivo most when buyers ask what should I use to create a loyalty rewards program for my online store (54.5% of those answers)

25.9%

95% CI 16.338.4%

15 mentions · avg pos 6.4

first pick 20%

GROK 50%GEMINI 38.1%CHATGPT 33.3%CLAUDE 14.3%PERPLEXITY 9.5%
Claim
10
Annex Cloud

Best for: AI recommends Annex Cloud most when buyers ask what should I use to create a loyalty rewards program for my online store (45.5% of those answers)

25.9%

95% CI 16.338.4%

15 mentions · avg pos 11.2

first pick 6.7%

GROK 50%GEMINI 42.9%CHATGPT 33.3%PERPLEXITY 9.5%
Claim
11
Marsello

Best for: AI recommends Marsello most when buyers ask best tools for building a points and rewards program (54.5% of those answers)

24.1%

95% CI 1536.5%

14 mentions · avg pos 7.8

first pick 0%

GROK 16.7%GEMINI 42.9%CLAUDE 14.3%PERPLEXITY 14.3%
Claim
12
WooCommerce

Best for: AI recommends WooCommerce most when buyers ask what should I use to create a loyalty rewards program for my online store (81.8% of those answers)

24.1%

95% CI 1536.5%

14 mentions · avg pos 9.9

first pick 0%

GROK 33.3%GEMINI 33.3%CHATGPT 66.7%CLAUDE 14.3%PERPLEXITY 9.5%
Claim
13
Klaviyo

klaviyo.com

Best for: AI recommends Klaviyo most when buyers ask best tools for building a points and rewards program (63.6% of those answers)

22.4%

95% CI 13.634.7%

13 mentions · avg pos 4.2

first pick 38.5%

GROK 66.7%GEMINI 28.6%CHATGPT 33.3%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
14
Kangaroo

Best for: AI recommends Kangaroo most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (60% of those answers)

20.7%

95% CI 12.332.8%

12 mentions · avg pos 6

first pick 0%

GROK 33.3%GEMINI 19%CHATGPT 33.3%PERPLEXITY 23.8%
Claim
15
Talon One

Best for: AI recommends Talon One most when buyers ask best tools for building a points and rewards program (72.7% of those answers)

20.7%

95% CI 12.332.8%

12 mentions · avg pos 9.8

first pick 8.3%

GROK 50%GEMINI 28.6%CHATGPT 66.7%PERPLEXITY 4.8%
Claim
16
Yotpo Loyalty

Best for: AI recommends Yotpo Loyalty most when buyers ask best tools for building a points and rewards program (36.4% of those answers)

19%

95% CI 10.930.9%

11 mentions · avg pos 5.2

first pick 0%

GROK 16.7%GEMINI 42.9%CHATGPT 33.3%
Claim
17
Capillary

Best for: AI recommends Capillary most when buyers ask best tools for building a points and rewards program (54.5% of those answers)

17.2%

95% CI 9.628.9%

10 mentions · avg pos 8

first pick 0%

GROK 66.7%GEMINI 14.3%CLAUDE 14.3%PERPLEXITY 9.5%
Claim
18
Growave

Best for: AI recommends Growave most when buyers ask best customer loyalty software for e-commerce brands (40% of those answers)

17.2%

95% CI 9.628.9%

10 mentions · avg pos 11.8

first pick 0%

GROK 50%GEMINI 28.6%PERPLEXITY 4.8%
Claim
19
Loopy Loyalty

Best for: AI recommends Loopy Loyalty most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (80% of those answers)

15.5%

95% CI 8.426.9%

9 mentions · avg pos 5

first pick 11.1%

GROK 16.7%GEMINI 19%PERPLEXITY 19%
Claim
20
Salesforce

Best for: AI recommends Salesforce most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (30% of those answers)

15.5%

95% CI 8.426.9%

9 mentions · avg pos 7.3

first pick 22.2%

GROK 33.3%GEMINI 14.3%CHATGPT 33.3%PERPLEXITY 14.3%
Claim
21
Capillary Technologies

Best for: AI recommends Capillary Technologies most when buyers ask best tools for building a points and rewards program (54.5% of those answers)

15.5%

95% CI 8.426.9%

9 mentions · avg pos 8

first pick 0%

GROK 66.7%GEMINI 14.3%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
22
Antavo AI Loyalty Cloud

antavo.com

12.1%

95% CI 622.9%

7 mentions · avg pos 4.8

first pick 14.3%

GROK 33.3%GEMINI 4.8%CHATGPT 33.3%PERPLEXITY 14.3%
Claim
23
Square

square.com

Best for: AI recommends Square most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (50% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 5.1

first pick 0%

GROK 16.7%GEMINI 19%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
24
Voucherify

voucherify.io

Best for: AI recommends Voucherify most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (30% of those answers)

12.1%

95% CI 622.9%

7 mentions · avg pos 5.8

first pick 0%

GROK 33.3%GEMINI 4.8%CHATGPT 33.3%PERPLEXITY 14.3%
Claim
25
Magento

magento.com

Best for: AI recommends Magento most when buyers ask best customer loyalty software for e-commerce brands (50% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 4

first pick 0%

GEMINI 19%CHATGPT 33.3%PERPLEXITY 4.8%
Claim
26
Kangaroo Rewards

10.3%

95% CI 4.820.8%

6 mentions · avg pos 7

first pick 0%

GROK 16.7%GEMINI 19%CHATGPT 33.3%
Claim
27
Fivestars

fivestars.com

Best for: AI recommends Fivestars most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (40% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 8.2

first pick 0%

GROK 16.7%GEMINI 14.3%PERPLEXITY 9.5%
Claim
28
Joy Loyalty Program & Rewards

10.3%

95% CI 4.820.8%

6 mentions · avg pos 9.7

first pick 0%

GEMINI 28.6%
Claim
29
Salesforce Loyalty

Best for: AI recommends Salesforce Loyalty most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (30% of those answers)

10.3%

95% CI 4.820.8%

6 mentions · avg pos 11

first pick 0%

GROK 33.3%GEMINI 9.5%PERPLEXITY 9.5%
Claim
30
Bubblehouse

Best for: AI recommends Bubblehouse most when buyers ask which loyalty platform has the best gamification and tiered rewards features (72.7% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 1.5

first pick 40%

GROK 16.7%GEMINI 4.8%PERPLEXITY 14.3%
Claim
31
Loyalzoo

loyalzoo.com

Best for: AI recommends Loyalzoo most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (50% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 6.4

first pick 0%

GROK 16.7%GEMINI 4.8%PERPLEXITY 14.3%
Claim
32
Apple Wallet

Best for: AI recommends Apple Wallet most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (50% of those answers)

8.6%

95% CI 3.718.6%

5 mentions · avg pos 8.2

first pick 0%

GEMINI 19%CLAUDE 14.3%
Claim
33
LoyaltyNest

cfcs.co.in

Best for: AI recommends LoyaltyNest most when buyers ask which loyalty platform has the best gamification and tiered rewards features (54.5% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 3

first pick 25%

GROK 16.7%PERPLEXITY 14.3%
Claim
34
NeoDay

neoday.com

Best for: AI recommends NeoDay most when buyers ask which loyalty platform has the best gamification and tiered rewards features (63.6% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 4

first pick 0%

GROK 16.7%GEMINI 4.8%PERPLEXITY 9.5%
Claim
35
Google Wallet

Best for: AI recommends Google Wallet most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (40% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 6

first pick 0%

CLAUDE 28.6%PERPLEXITY 9.5%
Claim
36
Stamped

Best for: AI recommends Stamped most when buyers ask best tools for building a points and rewards program (36.4% of those answers)

6.9%

95% CI 2.716.4%

4 mentions · avg pos 8

first pick 0%

GROK 16.7%GEMINI 14.3%
Claim
37
White Label Loyalty

6.9%

95% CI 2.716.4%

4 mentions · avg pos 9.5

first pick 0%

GROK 16.7%GEMINI 14.3%
Claim
38
Nector

6.9%

95% CI 2.716.4%

4 mentions · avg pos 10

first pick 0%

GROK 16.7%GEMINI 9.5%PERPLEXITY 4.8%
Claim
39
Zinrelo

6.9%

95% CI 2.716.4%

4 mentions · avg pos 10

first pick 0%

GROK 16.7%GEMINI 9.5%PERPLEXITY 4.8%
Claim
40
Sephora

6.9%

95% CI 2.716.4%

4 mentions · avg pos 21

first pick 0%

GROK 50%GEMINI 4.8%
Claim
41
Starbucks

5.2%

95% CI 1.814.1%

3 mentions · avg pos 1

first pick 33.3%

GROK 33.3%GEMINI 4.8%
Claim
42
Rise.ai

rise.ai

5.2%

95% CI 1.814.1%

3 mentions · avg pos 4.7

first pick 0%

GROK 16.7%CLAUDE 14.3%PERPLEXITY 4.8%
Claim
43
Stamp Me

5.2%

95% CI 1.814.1%

3 mentions · avg pos 5.3

first pick 0%

GEMINI 9.5%CLAUDE 14.3%
Claim
44
Joy Loyalty

5.2%

95% CI 1.814.1%

3 mentions · avg pos 10.3

first pick 0%

GEMINI 14.3%
Claim
45
Emarsys

emarsys.com

Best for: AI recommends Emarsys most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (33.3% of those answers)

5.2%

95% CI 1.814.1%

3 mentions · avg pos 16

first pick 0%

GROK 16.7%GEMINI 4.8%PERPLEXITY 4.8%
Claim
46
Nector.io

nector.io

Best for: AI recommends Nector.io most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (55.6% of those answers)

5.2%

95% CI 1.814.1%

3 mentions

first pick 0%

GROK 16.7%PERPLEXITY 9.5%
Claim
47
Starbucks Rewards

starbucks.com

3.4%

95% CI 111.7%

2 mentions · avg pos 1

first pick 50%

GROK 33.3%
Claim
48
Brierley

brierley.com

3.4%

95% CI 111.7%

2 mentions · avg pos 6.5

first pick 0%

GROK 33.3%
Claim
49
BonusQR

Best for: AI recommends BonusQR most when buyers ask affordable alternatives to the leading loyalty and rewards platforms (30% of those answers)

3.4%

95% CI 111.7%

2 mentions · avg pos 9

first pick 0%

GEMINI 4.8%CLAUDE 14.3%
Claim
50
TapMango

tapmango.com

3.4%

95% CI 111.7%

2 mentions · avg pos 9.5

first pick 0%

GEMINI 4.8%CHATGPT 33.3%
Claim
51
Awardco

3.4%

95% CI 111.7%

2 mentions · avg pos 10

first pick 0%

PERPLEXITY 9.5%
Claim
52
CHCKN

3.4%

95% CI 111.7%

2 mentions · avg pos 11.5

first pick 0%

GEMINI 9.5%
Claim
53
Piggy

3.4%

95% CI 111.7%

2 mentions · avg pos 12

first pick 0%

GEMINI 4.8%CLAUDE 14.3%
Claim
54
SessionM

3.4%

95% CI 111.7%

2 mentions · avg pos 15

first pick 0%

GEMINI 4.8%CLAUDE 14.3%
Claim
55
HubSpot CRM

hubspot.com

3.4%

95% CI 111.7%

2 mentions · avg pos 20

first pick 0%

GROK 16.7%GEMINI 4.8%
Claim
56
Woo Marketplace

woocommerce.com

3.4%

95% CI 111.7%

2 mentions · avg pos 20

first pick 0%

CHATGPT 33.3%PERPLEXITY 4.8%
Claim
57
Sephora Beauty Insider

sephora.com

3.4%

95% CI 111.7%

2 mentions · avg pos 40

first pick 0%

GROK 33.3%
Claim
58
F6S

f6s.com

3.4%

95% CI 111.7%

2 mentions

first pick 0%

PERPLEXITY 9.5%
Claim
59
Oracle AI

oracle.com

3.4%

95% CI 111.7%

2 mentions

first pick 0%

GROK 16.7%PERPLEXITY 4.8%
Claim
60
Perkstar

perkstar.co.uk

Best for: AI recommends Perkstar most when buyers ask how do I increase customer repeat purchase rate with a loyalty program (30% of those answers)

3.4%

95% CI 111.7%

2 mentions

first pick 0%

PERPLEXITY 9.5%
Claim
61
Mailchimp

mailchimp.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 1

first pick 100%

GEMINI 4.8%
Claim
62
Easy Digital Downloads

easydigitaldownloads.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 2

first pick 0%

PERPLEXITY 4.8%
Claim
63
BlueConic CDP

blueconic.com

Best for: AI recommends BlueConic CDP most when buyers ask best customer loyalty software for e-commerce brands (30% of those answers)

1.7%

95% CI 0.39.1%

1 mentions · avg pos 3

first pick 0%

GROK 16.7%
Claim
64
Candy Rack

1.7%

95% CI 0.39.1%

1 mentions · avg pos 3

first pick 0%

CLAUDE 14.3%
Claim
65
Zendesk

zendesk.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 4

first pick 0%

GROK 16.7%
Claim
66
Comarch Loyalty Management

comarch.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 5

first pick 0%

CHATGPT 33.3%
Claim
67
Okendo

1.7%

95% CI 0.39.1%

1 mentions · avg pos 6

first pick 0%

PERPLEXITY 4.8%
Claim
68
Stamped.io

1.7%

95% CI 0.39.1%

1 mentions · avg pos 7

first pick 0%

GROK 16.7%
Claim
69
Zoho

zoho.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 7

first pick 0%

GEMINI 4.8%
Claim
70
99minds

99minds.io

1.7%

95% CI 0.39.1%

1 mentions · avg pos 8

first pick 0%

GEMINI 4.8%
Claim
71
Tango

tango.ai

1.7%

95% CI 0.39.1%

1 mentions · avg pos 8

first pick 0%

GEMINI 4.8%
Claim
72
Tremendous

tremendous.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 8

first pick 0%

GEMINI 4.8%
Claim
73
Loyalty Gator

1.7%

95% CI 0.39.1%

1 mentions · avg pos 12

first pick 0%

GEMINI 4.8%
Claim
74
Toast Payroll Suite

pos.toasttab.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 15

first pick 0%

GEMINI 4.8%
Claim
75
Agentforce

salesforce.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 18

first pick 0%

CHATGPT 33.3%
Claim
76
Appy Pie

appypie.com

1.7%

95% CI 0.39.1%

1 mentions · avg pos 21

first pick 0%

GROK 16.7%
Claim
77
CCBill

ccbill.com

Best for: AI recommends CCBill most when buyers ask how do I increase customer repeat purchase rate with a loyalty program (30% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
78
CleverTap

clevertap.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
79
CrowdTwist

crowdtwist.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
80
Elementor

elementor.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
81
Embertribe

embertribe.com

Best for: AI recommends Embertribe most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (33.3% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
82
GoDaddy

godaddy.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
83
Love Loyalty

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
84
Loyalty Reward Co

loyaltyrewardco.com

Best for: AI recommends Loyalty Reward Co most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (33.3% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
85
MyPOS

mypos.com

Best for: AI recommends MyPOS most when buyers ask how do I increase customer repeat purchase rate with a loyalty program (30% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
86
Nectar

nectarhr.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
87
NerdWallet

nerdwallet.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
88
Nike Membership

nike.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
89
Queue-it

queue-it.com

Best for: AI recommends Queue-it most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (33.3% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
90
Razorpay

razorpay.com

Best for: AI recommends Razorpay most when buyers ask points-based loyalty programs vs cashback loyalty models for DTC brands (33.3% of those answers)

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
91
Sender

sender.net

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
92
Shopify affiliate apps

apps.shopify.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

PERPLEXITY 4.8%
Claim
93
TechTarget

techtarget.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim
94
wpbeginner.com

wpbeginner.com

1.7%

95% CI 0.39.1%

1 mentions

first pick 0%

GROK 16.7%
Claim

Reading the numbers: Share is a point estimate on 58 sampled answers, so each row also shows its 95% CI — the Wilson score interval around that share. When two products' intervals overlap, the gap between them isn't statistically meaningful at this sample size. First pick is the share of a product's recommending answers where it was named first, which separates “always mentioned” from “usually the top recommendation”. Full methodology.

Independence: Orbator customers are badged for disclosure. Customer status does not affect prompts, sampling, extraction, or ranking — see the methodology. Your product on this list? Claim it to see the prompts behind your rank and track it weekly.

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